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AdventHealth · 17 hours ago

Hospice Specialist Marketing

Englewood, CO

Full-time

Onsite

Mid Level

$68K/yr - $127K/yr

AdventHealth is a community-focused healthcare organization dedicated to uplifting individuals in body, mind, and spirit. The Hospice Specialist Marketing role involves cultivating connections for hospice care referrals, conducting educational outreach, and managing data and budgets to support business development efforts.

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Responsibilities

Referral Development: Cultivate connections with individuals and organizations that influence referrals to hospice care

Consultative Sales: Develops a clear understanding of the referral source’s needs and provides tailored solutions, utilizing appropriate marketing collateral or educational materials

Data Management: Accurately document daily sales calls, referral source contact information, territory updates, and communications in electronic database systems; submit required reports to management

Budget- Submit expense reports timely and in accordance with company policies

Stay within allotted budget and work with manager if opportunities arise that require additional financial resources

Educational Outreach: Coordinate and conduct educational events for referral sources in collaboration with the Education Department to promote hospice care and the organization’s mission

Clinical Communication: Respond to referral source inquiries regarding patient status and provide timely updates, including notifications of patient deaths

Networking & Representation: Attend professional meetings and networking events to represent hospice services and build community relationships

Conflict Resolution: Serve as a liaison between referral source and hospice care to address concerns and document issues. Collaborate with appropriate team members to implement effective resolutions

Team Participation: Engage in staff and departmental meetings, in-services, and other organizational activities

Professional Development: Attend seminars and training sessions to enhance knowledge and skills relevant to hospice care and outreach

Additional Duties: Perform other responsibilities as assigned to support the overall goals of the hospice program

Business Development & Marketing: Promote hospice services directly to physicians, hospitals, skilled nursing facilities, and assisted living communities within an assigned territory. Develops and executes a business plan to achieve territory goals for growth

Provider Education: Inform healthcare professionals about hospice eligibility criteria, services, and Medicare benefit to foster strong referral relationships

Qualification

Consultative SalesData ManagementBusiness DevelopmentEducational OutreachProvider EducationTeam ParticipationProfessional DevelopmentConflict Resolution