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1Password · 21 hours ago

Principal Product Marketing Manager, Developer

United States

Full-time

Remote

Lead/Staff

$203K/yr - $305K/yr

8+ years exp

1Password is a rapidly growing company focused on enhancing digital security and productivity. They are seeking a Principal Product Marketing Manager to lead marketing efforts for developer solutions, helping various types of developers understand how to securely build and operate applications using 1Password's offerings.

Cyber SecurityInformation TechnologyNetwork SecurityPrivacySoftwareWeb Apps

Comp. & Benefits

Responsibilities

Own product marketing for 1Password’s solutions supporting developers, DevOps/DevSecOps, and teams building internal tools or automated agents

Explain how developers—from senior engineers to non-traditional builders—use 1Password to securely build, deploy, and operate applications and automation

Articulate how 1Password secures identities, secrets, services, and machine-to-system access across modern software delivery

Position capabilities such as secrets management, service identity, agent provisioning, and infrastructure integrations as foundational to secure development

Build demos, sample apps, and open-source modules that showcase 1Password developer workflows

Partner with Product to understand use cases across DevOps, platform engineering, automation, and modern application development

Work with Product and Engineering to bring new features to market with strong, differentiated value for technical audiences

Build go-to-market plans that resonate with developers, DevOps/DevSecOps teams and technical decision-makers

Support Sales, Customer Success, and Enablement by connecting technical capabilities (e.g. identity, secrets, automation controls) to clear customer outcomes

Translate complex topics such as secrets management, machine identity, privileged access, automation governance, and agent-driven workflows into simple, compelling messaging

Shape thought leadership around the two major customer challenges: Discovering and securing developer-driven or shadow automation projects, including new agents and internal tools. Enabling every developer to become a secure developer, regardless of experience level or tooling

Represent 1Password’s perspective on secure development, automation, and emerging engineering practices while maintaining trust, safety, and usability

Position APIs, SDKs, integrations, and ecosystem partnerships as essential components of a secure development and automation platform

Ensure our capabilities map to real developers, DevOps, and similar use cases

Contribute to the broader platform narrative as organizations expand automation, service-to-service interactions, and internal development

Participate in developer communities, technical forums, and industry events to grow 1Password’s presence in the developer ecosystem

Engage in analyst briefings, customer discussions, partner conversations, and events related to development security, automation, and emerging engineering practices

Provide insight into how engineering, platform, and security teams adapt their workflows as internal development, automation, and agent-driven processes accelerate

Qualification

B2B SaaS product marketingDeveloper toolsDevOps/DevSecOpsIdentityAccess managementSecrets managementCloud-native application architecturesCI/CDAutomation toolingStrategic influenceStorytelling skillsCommunication skills

Required

8+ years of B2B SaaS product marketing experience, with 5+ years in developer tools, DevOps/DevSecOps, platform engineering, identity, or security categories

Experience engaging with developer communities or contributing to developer evangelism programs

Hands-on experience with developer-facing technologies (SDKs, APIs, CLIs, cloud-native tooling, open-source tools)

Strong track record marketing technically deep products, including: identity and access management, secrets management, machine/service identity, CI/CD and automation tooling, cloud-native application architectures, DevOps/DevSecOps practices

Deep understanding of modern development workflows and how developers and platform teams adopt tools

Background in creating thought leadership for new or rapidly evolving technical spaces

Ability to turn emerging technical trends into opinionated product positioning

Proven success launching complex, fast-evolving technical products

Comfort navigating ambiguity and shaping category narratives

Strong ability to synthesize insights across product, engineering, security, and customer teams

Exceptional storytelling skills for both technical practitioners and executive audiences

Confidence representing 1Password in cross-functional settings, analyst briefings, customer conversations, and industry events

Ability to act as a credible, trusted voice within developer, DevOps and DevSecOps communities