L2T, LLC · 2 weeks ago
Digital Sales Executive
L2T is a premier digital marketing company specializing in the automotive industry. They are seeking a Strategic Account Manager responsible for developing market strategies, maximizing revenue, and ensuring customer satisfaction through effective account management.
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Responsibilities
Plan strategically for growth of your books of business by understanding market potential for an existing customer list and ability to maximize share within the current book
Identify your prospect targets based on your current relationships, L2T’s OEM programs and your referral network and execute tightly against that plan
Be a resource for the Marketing Team, providing information and individual client success and areas for improvement, and assist with successful implementation of objectives
Clearly communicate with cross functional teams to give visibility into the marketplace to help product development
Conduct reviews with clients to ensure negative performance trends are identified and rectified and positive trends are communicated
Continuously review the existing account portfolios to enable better and more focused day-to-day customer relationship management via your partner Customer Success Team member or yourself
Effectively transition accounts to Customer Success Team members to maximize revenue creation opportunities and minimize customer cancellations
Engage with the fast-paced environment and think strategically to build business and problem solve
Exceptional understanding of sales methodology to approach and uncover needs and upsell current customers / new prospects and present L2T solutions
Generate profitable new business, focusing on a high average deal size on ever sale
Identify your prospect targets based on your current relationships/book of business, L2T’s OEM programs and your referral network and execute tightly against your account plan
Leverage account plan to grow your book of business by understanding market potential for an existing customer and aim to maximize share of groups within the current book
Maximize L2T’s market share within our certified OEM programs (FCA, Mazda, and Acura)
Monitor / Identify and work with at-risk accounts to create appropriate action plans
Proactively monitor and analyze account performance and trends to determine adjustments to dealer expectations, goals, and objectives. Share feedback internally and serve as a leader within the organization to help improve overall business processes
Research, communicate and discuss industry issues and trends with customers and prospects to show credibility
Respond to client escalations and communicate Customer Success Team with dealership facts identified during in-field visits
Ride-along with new sales hires—demonstrating the L2T way of selling and maintaining accounts in the field
Use strong technical and business development skills to increase your customer’s utilization of current products/technology as well as sales of new technologies as they are released
Qualification
Required
3-4 years of experience selling to franchise automotive dealers (headhunting selling experience required)
Extensive selling & headhunting experience, this role will be more selling & headhunting than account management
2+ years of experience selling Paid Search advertising
1-2 years of experience in Digital Media platforms, specifically with Google Analytics, Google Ad Network, Microsoft Ads, SEO, Facebook
Automotive experience needed
Bachelor's degree or other equivalent years of experience required
Ability to translate technical aspects to customer-facing business language
Proven track record of flawless execution and attention to detail
Strong computer skills (Word, Excel, PowerPoint, Outlook)
Mastery of Google Analytics & Google Ad Network
Strong ability to understand a Digital Media report and translate it to a dealer
Strong ability to understand Google Analytics trends and communicate the details of it to a dealer
Strong ability to understand complex technology and explain their benefit to the client
Communication skills (clarity, tone / convey information in an organized, efficient manner that is suitable for the audience in both written and verbal communication)
Customer-centric; conveys strong commitment to think with the customer in mind and their business' success
Driven to hit sales quotas consistently
Critical thinker; ability to anticipate needs and impact of decisions
Self-motivated to work from an at-home environment; will set up a weekly schedule for themselves that helps them hit quotas
Interpersonal skills that allow them to develop relationships built on trust and mutual respect
Can execute sales or save deals independently; however, recognizes when to seek help to close business or save a deal
Time Management: ability to juggle numerous responsibilities while prioritizing work to ensure all deadlines are met
Strong curiosity to learn more, always staying on top of digital trends
This is a remote position; however, US residence is required
Able to travel (<60-70%)
Preferred
Advertising agency experience preferred
Salesforce CRM experience strongly preferred
Jira, or ticketing system experience preferred
Relevant collegiate industry exposure preferred
Benefits
Medical
Dental
Vision
Life insurance
Short and long-term disability
Commuter benefits
Paid Maternity Leave
Employee Assistance Program (EAP)
401(K) retirement plan with a company match
15 PTO (1st Year)
12 Paid Holidays
Summer Fridays
Company
L2T, LLC
L2T is a rapidly growing technology company located in Herndon, VA, taking pride in our technical excellence as well as premium customer support.
Funding
Current Stage
Growth StageCompany data provided by crunchbase