IXL Learning · 1 day ago
Search Engine Marketing (SEM) Analyst
San Mateo, CA
Full-time
Hybrid
New Grad, Entry Level
$70K/yr - $75K/yrIXL Learning is the country's largest EdTech company, developing personalized learning products used by millions globally. They are seeking an SEM Analyst to help build, measure, and improve their marketing campaigns through data analysis and creative thinking.
ArtEducationLanguage Learning
Responsibilities
Eat, breathe, and live data. Identify key trends to figure out what’s working so that we can scale it and what isn't working so that we can scrap or refine it
Help manage our ad accounts, including Google, Bing, Facebook, Pinterest, TikTok, and more. Maintain and monitor spend, conversions, and other key metrics. Brainstorm and implement new campaigns to drive engagement and acquire customers profitably
Write clear, effective ads for all of our properties across all ad platforms. Test out different types of messaging. Tailor messaging to different types of customers (parent, teacher, international users, language learner, etc.)
Collaborate with our UI team to design engaging creative
Question and continuously test everything. From on-site testing to email optimization to onboarding flows in our app, we optimize every detail of the IXL end-user experience
Qualification
Required
BA/BS degree with some experience in SEM or data analysis
Possess strong quantitative and creative-thinking skills. Critical-thinking and problem-solving skills are also a must
Excellent writing and editing skills with a keen attention to detail
Familiarity with PPC-related concepts such as attribution and cross-device conversions
Pivot tables and VLOOKUPs in Microsoft Excel are second nature to you
Be a fast learner! This team moves quickly and ad platforms constantly update with new features we take advantage of
Have a passion for educational technology and a desire to help us bring personalized learning to students around the world!
Benefits
Benefits
Company
IXL Learning
At IXL Learning, we are passionate about improving learning for all.
Founded in 1996
1001-5000 employees
H1B Sponsorship
IXL Learning has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (31)
2024 (60)
2023 (28)
2022 (17)
2021 (12)
2020 (20)
Funding
Current Stage
Public CompanyTotal Funding
unknown1999-06-03IPO
Leadership Team
Paul Mishkin
CEO
Alicia Laskowski, PHR, SHRM-CP
HR Partner
Recent News
2025-11-14
2025-05-17
Company data provided by crunchbase