Geear (formerly WebStrategies Inc) · 2 days ago
Digital Advertising Specialist
Geear is a Hubspot Diamond Partner and a Google Ads Partner, known for its positive workplace culture. They are seeking an experienced Digital Advertising Specialist to develop and optimize digital ad campaigns across various platforms to drive measurable results for their clients.
AdvertisingInternetMarketingSEMSEOWeb Development
Responsibilities
Build best-in-market campaigns on Google Ads, Microsoft Ads, Meta, Instagram, LinkedIn and more. You will work alongside account leaders and designers to conceptualize and execute effective digital ad campaigns
Analyze and optimize. Test, observe, improve. We are a culture of strategic planning, agility, and data-driven results. We’ll empower you to figure out what’s working, what’s not, and adjust as necessary
Strategy development, including keyword & audience targeting research across Search, Display, Demand Gen, Performance Max, Paid Social, CTV & Video campaigns
Campaign monitoring and optimization to maximize performance
Write ad copy and provide recommendations on creative/artwork
Create and run A/B ad tests
Work from anywhere, but travel to Richmond, VA twice yearly for our in-person retreats
Qualification
Required
2-3 years hands-on experience creating and implementing digital advertising strategies
Direct experience working within Google Ads (Search, Display, Discovery/Demand Gen, YouTube Ads), Microsoft Ads, Meta, and LinkedIn advertising platforms
Hands-on experience with Google Analytics or other web analytics platforms
Ability to analyze data to drive recommendations and decisions
Creative, forward-thinking self-starter with an attention to detail and drive to produce consistent and quality work
Superior written and verbal communication skills, coupled with highly developed interpersonal skills
High EQ (emotional intelligence)
Highly organized with excellent time management skills
Preferred
CTV, Programmatic, & Audio Platforms (Spotify/Pandora) experience a plus
Google Shopping & Performance Max campaigns experience a plus
Graphic design skills a plus
Benefits
4-Day Workweek.
Fully remote office.
Group health, dental, vision and life insurance plans at a very low cost
401k savings plan with employer match helps you save some for later
Student loan assistance plan that makes monthly contributions directly to your student loan principal (at no cost to you)
$2000 computer and home office allowance to make sure you have all the equipment you need to do your job well and comfortably
$500 annual education stipend
Unlimited paid time off
Training. You will be trained and certified on the latest digital marketing methods and platforms.
A clear track for career growth, increased responsibilities, and increased compensation.
Company
Geear (formerly WebStrategies Inc)
We’re a SOC 2 Type II compliant HubSpot Diamond Partner that uses data integration to power smarter marketing for Credit Unions, Community Banks and Manufacturers.