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Crescent Hotels & Resorts · 1 day ago

Corporate Director of Marketing

United States

Full-time

Remote

Director/Executive

$135K/yr - $155K/yr

7+ years exp

Crescent Hotels & Resorts is a team of hospitality professionals committed to providing exceptional experiences for guests. The Corporate Director of Marketing will develop marketing strategies for upscale and luxury hotels, manage agency partnerships, and drive revenue through effective marketing plans and calendars.

HospitalityLeisure

Growth Opportunities

Responsibilities

Insightful and impactful monthly owner reports with data storytelling, trend and market analysis for both hotels and outlet portfolio

Hotel and outlet marketing calendars, offer and opening playbooks for seasonal hotel/outlet activations, accurate/consistent digital storefronts, on-brand content shoots/collateral/menus and seasonal campaign execution

Working with regional cross-functional counterparts to drive revenue for their portfolio, improve website/social media traffic and engagement and market share

Qualification

Marketing StrategyBudget ManagementProject ManagementB2B MarketingData AnalysisVendor ManagementCommunication SkillsAttention to DetailTeam Collaboration

Required

7-10 years' of experience working within a marketing department and/or marketing agency on upscale/luxury, lifestyle hotel brands

Proven experience supporting field teams (sales, revenue, operations in a hospitality, retail, F&B setting)

Demonstrated experience with opening and supporting hotels, restaurants and bars

Strong project management and organization skills

Familiarity with B2B marketing and/or sales support, collateral and tradeshows/offers

Ability to research competitive set and different industries and present findings to senior leaders

Experience working with vendors and agencies, including PR and Social Media. Able to negotiate prices and set/manage KPIs

Significant experience developing online/offline 360-degree campaigns, implementing and tracking results

Ability to manage budgets

Must have strong initiative, attention to details and be quick to respond – experience working from home with minimal supervision

Should be able to audit websites, press releases and social media to maintain brand standards throughout

This individual must be located in Las Vegas, NV, Chicago, IL or New York, NY and have a strong passion for/experience with upscale/luxury experiences and F&B trends