Performance Marketing Manager — Media Buying jobs in United States
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Excel™ · 1 day ago

Performance Marketing Manager — Media Buying

Excel™ is ranked 6X by Inc. 5000 as one of the fastest-growing companies in America, specializing in digital advertising and performance marketing. The Performance Marketing Manager will drive growth in the insurance industry by crafting and executing data-driven marketing campaigns across various platforms, focusing on campaign performance and profitability.

InsurTechInternetMarketingOnline Portals
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Growth Opportunities

Responsibilities

Campaign Execution & Optimization
Manage and optimize paid search and PPC campaigns across Google Ads and Microsoft Ads (Bing), & Insurance Specific Media Platforms
Monitor & Improve KPIs like: ROAS, CPA, Impression Share, CTR, Spend
Conduct deep data analysis to guide bidding, segmentation, and creative testing
A/B test ad copy, audience strategies, and keyword sets to uncover performance drivers
Research new keyword opportunities and emerging SEM trends
Document learnings and present structured reporting to leadership
Collaborate cross-functionally with media buyers, design, and analytics teams to execute high-ROI initiatives

Qualification

PPC experienceGoogle AdsMicrosoft AdsExcel / Google SheetsCampaign management platformsAnalytical skillsCuriosityCommunication skillsOrganizational skills

Required

2–4 years of hands-on PPC experience in performance marketing
Proven success managing campaigns with $50K+ monthly spend
Proficient with Google Ads, Microsoft Ads, and campaign management platforms
Strong analytical skills in Excel / Google Sheets (Pivot Tables, VLOOKUP, etc.)
Comfortable working independently in a fast-moving, remote environment
A process-driven, analytical marketer who thrives on deep work and measurable results
Precise, organized, and obsessive about improving key performance metrics
Constantly testing, optimizing, and refining every campaign detail
A no-nonsense communicator who values clarity over fluff
Highly independent, proactive, and quietly competitive
Naturally curious — always researching, learning, and uncovering insights others miss

Preferred

Experience in insurance and/or lead generation is a bonus

Benefits

Health insurance
Dental insurance
Vision insurance
Life insurance
Short term disability insurance
Long term disability insurance
401(k) plan
Flexible schedule
Paid time off
Parental leave

Company

Excel™

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Excel™ is a digital performance marketing company helping insurance brands acquire the right customers at scale.

Funding

Current Stage
Growth Stage

Leadership Team

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Alex Matseikovich
CEO/Co-Founder
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Rodolfo Marrero
CTO & Co-Founder
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Company data provided by crunchbase