CloserStill Media Germany GmbH · 3 weeks ago
Sales Director, CommerceNext
Utica-Rome Area
Full-time
Onsite
Lead/Staff, Director/Executive
5+ years expCloserStill Media is a dynamic B2B events and communities business, and they are seeking a Sales Director for CommerceNext. This pivotal role focuses on scaling and optimizing event sales processes while ensuring growth and retention of sponsorship revenue.
Events Services
Responsibilities
Own and manage a sales territory—responsible for individual quota
Partner with CRO and EVP on quota setting, commission structures, and sales targets
Assist in the development and implementation of sales strategies to achieve revenue goals across sponsorship and partnerships
Oversee pipeline health, sales pacing, and forecasting to ensure accurate and predictable revenue delivery
Present insights, pacing updates, and forecasts to senior leadership
Lead initiatives to improve data quality, governance, and visibility across all revenue systems
Identify and implement KPIs and metrics to monitor the health and efficiency of the revenue funnel across all stages
Drive sales productivity by streamlining workflows, automating repetitive tasks, and providing tools and training to improve efficiency
Balance farming (retention/upsell) and hunting (new business) at a 60/40 ratio, ensuring disciplined focus on both
Expand the sponsor universe by identifying new markets, verticals, and prospect opportunities
Drive retention strategies to improve sponsor renewal rates year-over-year
Introduce new sponsorship formats, packages, and pricing strategies to maintain competitiveness
Manage P&L, including budgeting, financial and sales reporting, expense control, and ROI analysis for sales investments
Maintain a pulse on industry trends and competitor offerings to ensure sponsorship opportunities remain relevant, appealing, and competitive
Keep a strong focus on sponsor satisfaction by monitoring NPS and other feedback, ensuring deliverables are met and partnerships deliver clear value
Collaborate with sponsor marketing on campaigns and messaging tailored to target audiences
Partner with event leadership to align sponsor opportunities with programming and attendee engagement
Empower, motivate, and coach a team of mid-tier sales reps generating ~$1.4M each annually, establishing playbooks, performance metrics, and accountability frameworks
Provide ongoing coaching in consultative selling, negotiation, and account growth strategies, while fostering a high-performance, collaborative, and growth-oriented culture
Qualification
Required
5-7+ years of progressive sales leadership experience, ideally within events, media, retail, or SaaS
Proven track record in both hunting and farming sales motions with measurable success in revenue growth and sponsor retention
Strong background in revenue operations, pipeline management, forecasting, and budgeting
Demonstrated ability to manage P&L and partner with Senior Leadership and Finance on business planning
Excellent leadership, coaching, and talent development skills
Expertise in CRM systems, sales tech stack, and analytics
Strategic thinker with strong execution skills, able to thrive in a fast-paced, growth-oriented environment
Exceptional communication and presentation skills
Company
CloserStill Media Germany GmbH
CloserStill Media Germany GmbH had already been a subsidiary of CloserStill Media LTD since 2020.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase