The Friedkin Group · 1 day ago
Social Media Specialist- SFJ
The Friedkin Group is a company that values career growth and a culture of excellence. They are seeking a Social Media Specialist for Savannah Friedkin Jewelry to build and scale their social presence, manage community engagement, and align social messaging with marketing initiatives.
Executive Office
Responsibilities
Own SFJ’s social strategy across priority platforms (e.g., Instagram, TikTok, Facebook, LinkedIn, YouTube, X—based on business needs)
Build and maintain a content calendar tied to SFJ brand priorities, campaigns, launches, and key moments
Translate brand pillars and messaging into recurring content series and content pillars that are consistent and scalable
Create, edit, and publish social-first content, including static posts, carousels, stories, and short-form video
Write on-brand captions, hooks, and calls-to-action that reflect SFJ’s voice and point of view
Work with internal partners and/or creators to source, brief, review, and schedule content as needed
Ensure brand consistency across platforms, including voice, visuals, and tone
Manage community engagement by responding to comments and direct messages, escalating issues when appropriate, and helping build trust and loyalty
Monitor trends and cultural moments and recommend opportunities that fit SFJ, without chasing irrelevant trends
Support partnerships and creator efforts when applicable, including briefs, coordination, publishing schedules, and usage considerations
Track and report on key performance indicators such as reach, engagement, follower growth, click-through rates, and traffic or conversions where applicable
Run lightweight tests across formats, hooks, posting cadence, and content series, turning results into clear recommendations
Provide regular insights on what’s working, what’s not, and what SFJ should do next
Coordinate social messaging with CRM and lifecycle marketing initiatives (email and/or SMS) to ensure cohesive campaigns and creative alignment
Assist with campaign coordination and basic reporting or insight-sharing as needed, in partnership with marketing
Qualification
Required
1-3 years of experience managing social media for a brand, business, or agency or equivalent demonstrated work
Strong understanding of social media best practices, especially short-form video and platform-native storytelling
Strong writing skills with the ability to maintain a consistent and on-brand voice
Highly organized and reliable, with the ability to manage calendars, approvals, and deadlines in a remote environment
Comfortable using analytics to evaluate performance and iterate on strategy
A collaborative, team-oriented mindset with a strong sense of ownership and accountability
Preferred
Experience coordinating with CRM or lifecycle marketing platforms (email and/or SMS)
Advanced content creation skills, including photo editing, video editing, animation, or motion graphics
Experience working with creators, influencers, or partnership programs
Ecommerce or performance marketing exposure
Benefits
Medical, dental, and vision insurance
Wellness programs
Retirement plans
Generous paid leave
Company
The Friedkin Group
The Friedkin Group is a private consortium investing in automotive, hospitality, entertainment, sports, and adventure sectors.