JCPenney · 1 day ago
Manager Digital Analytics
Dallas, TX
Full-time
Onsite
Mid, Senior Level
$85K/yr - $130K/yr
5+ years expJCPenney is seeking a Manager of Digital Analytics to support their ecommerce organization in making data-driven business decisions. This role involves using business intelligence systems to provide insights on site performance and optimize the online shopping experience.
E-CommerceFashionRetail
Responsibilities
Serve as a SME in digital analytics spanning Web, Mobile, Social, Email and Media
Mentor team-members and develop a strong foundation of data-driven decision making within the team
Utilize Clickstream data, Adobe Analytics, Tableau and Snowflake to automate reporting & insights
Provide insights and actionable recommendations that drive site experience and optimize other KPI’s
Work collaboratively with cross-functional teams and internal stakeholders to understand their needs, translate business requirements into data requirements, and provide them reporting and analytics support
Collaborate with the e-commerce, merchandizing, marketing, and analytics teams in the design and measurement of all initiatives
Identify key metrics and tracking requirements for all digital commerce channels, including website, email/push, and mobile apps
Deliver proactive insights to drive business using clear storytelling and be a proponent of data-oriented decision making
Analyze and interpret data from multiple sources using cloud data warehouse platforms to identify trends, patterns, and opportunities for optimization and growth in digital sales revenue
Manage the company's digital analytics tools and ensures accurate tracking and data collection
Qualification
Required
Bachelor's degree in Statistics, Analytics, Computer Science, Economics, Marketing, Engineering, Mathematics, Finance
5+ years of hands-on experience using Adobe Analytics, SQL and Tableau
3+ years of experience leading a digital analytics team
Ability to convey complex technical concepts to non-technical audience
In-depth understanding of common web/e-commerce metrics and definitions
Demonstrates an ability to think outside the box and take initiative upon themselves to solve problems as they arise
Excellent communication and oral presentation skills
Preferred
Master's degree
Experience in retail and/or e-commerce
Company
JCPenney
JCPenney is a chain of American mid-range department stores.
10001+ employees
H1B Sponsorship
JCPenney has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
2021 (2)
2020 (47)
Funding
Current Stage
Public CompanyTotal Funding
$1.5BKey Investors
Wells Fargo
2025-01-08Acquired
2020-12-08Post Ipo Debt· $1.5B
2020-05-26IPO
Leadership Team
Keith Melker
Chief Financial Officer
M
Marie Lacertosa
SVP, Supply Chain
Recent News
Home Textiles Today
2025-12-31
2025-12-30
2025-12-09
Company data provided by crunchbase