Performance Food Group ยท 1 day ago
Marketing Manager
Colorado
Full-time
Hybrid
Mid, Senior Level
$85K/yr - $110K/yr
5+ years expPerformance Food Group is a leading candy, snack, and beverage distributor in America. They are seeking a versatile, high-energy Marketing Manager to bridge their digital presence and physical marketplace, responsible for strategic campaign planning and execution.
Food & Beverages
Responsibilities
Lead collaborative discovery sessions with Sales in order to identify market gaps and customer needs; translate these insights into bespoke sales solutions and high-impact marketing collateral. This includes strategic campaign planning and execution
Design and execute top-to-bottom funnel acquisition strategies that provides Sales team with a consistent stream of qualified leads
Develop sell decks and pitch materials that win business, often under tight deadlines
Manage master data for our e-commerce website, ensuring product integrity and and optimal customer experience
Build sophisticated customer cohorts and automated personalization journeys to increase retention and lifetime value
Dig into the "weeds" of our data using Excel (Pivot Tables, Look-ups, Data Manipulation) pulling insights from the data, and often visualizing those insights in Power BI
Assist in defining our trade show strategy, managing how we "show up" in the marketplace. This includes booth strategy, experiential marketing, and ensuring the sales team is equipped to convert live leads
Perform other related duties as assigned
Qualification
Required
5+ years of Marketing experience, including supporting Sales through campaign/initiative planning and management
Advanced Microsoft Excel skills, to include pivot tables, V LOOKUP, data wrangling, and feature engineering
CRM (ideally Salesforce) + marketing automation platforms (Ideally Pardot)
Preferred
Bachelor's Degree in Marketing/related field
Large company experience strongly preferred
CPG or distribution industry strongly preferred
B2B marketing strongly preferred
Benefits
Day 1 Health & Wellness Benefits
Employee Stock Purchase Plan
401K Employer Matching
Education Assistance
Paid Time Off
Company
Performance Food Group
Performance Food Group is an industry leader and one of the largest food and foodservice distribution companies in North America with more than 150 locations in the U.S.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Joe Davi
SVP - PFS, PRESIDENT & CEO - ROMA FOODS
Chris Miller
Vice President Finance CFO
Company data provided by crunchbase