Intellect · 1 week ago
Growth Marketing Manager
Intellect is a leading AI-powered B2B technology company serving manufacturing and life sciences organizations for over 25 years in North America. They are seeking a highly driven Growth Marketing Manager to develop and execute integrated digital marketing campaigns that drive demand and brand growth for their QMS and CFW platform.
Enterprise SoftwareInformation TechnologyQuality AssuranceSaaSSoftware
Responsibilities
Develop and execute integrated digital marketing campaigns that drive demand, pipeline, and brand growth for Intellect’s QMS and CFW platform
Own hands-on campaign execution across Google Ads and Microsoft Ads, including keyword research, ad copy development, bid management, budget pacing, and continuous optimization
Build, test, and scale paid search campaigns focused on lead quality, conversion performance, and cost efficiency
Partner closely with the creative leader and product marketing team to build and optimize high-converting landing pages aligned to campaign objectives
Design and execute A/B tests across ads, landing pages, and offers to improve conversion rates and engagement
Build, manage, and optimize all campaigns within HubSpot, including segmentation, automation, lead nurture, lifecycle management, and attribution
Ensure all campaigns are accurately tracked and reported within HubSpot to support funnel visibility, pipeline contribution, and ROI analysis
Collaborate with sales operations leader to align campaign reporting with pipeline and revenue outcomes
Develop high-impact messaging for email, paid search, and social programs that clearly position Intellect’s AI-powered QMS and CFW solutions
Analyze performance data, surface insights, and proactively optimize campaigns to exceed growth targets
Operate as an independent campaign owner, who establishes priorities, managing timelines, and driving execution without day-to-day oversight
Qualification
Required
6+ years of experience building and executing digital demand generation campaigns in a growth-stage B2B technology company and/or digital marketing agency environment
Demonstrated hands-on expertise with Google Ads and Microsoft Ads, including ad creation, keyword strategy, campaign builds, and ongoing optimization
Proven experience partnering on or leading the development of high-performing landing pages and conversion optimization initiatives
Strong command of HubSpot for campaign execution, marketing automation, performance tracking, and executive reporting
Track record of creating campaigns that drive measurable improvements in lead quality, conversion rates, and pipeline impact
Strategic thinker who is equally comfortable executing day-to-day work and designing scalable campaign frameworks
Ability to work independently, manage multiple initiatives simultaneously, and drive outcomes with minimal supervision
Exceptional copywriting and messaging skills, with the ability to translate technical solutions into compelling market-facing narratives
Strong analytical mindset with experience using data to guide optimization decisions
Preferred
Education: Bachelor's degree in marketing, business, communications, or related field preferred; years of experience considered in lieu of a degree
Experience in manufacturing, life sciences, enterprise SaaS, or regulated industries is strongly preferred
Global growth marketing understanding and experience is preferred
Benefits
Competitive salary and outstanding benefits package
Opportunities for career growth and professional development
Collaborative and supportive work environment
Fully remote work with flexible hours
Company
Intellect
Intellect is an IT company that develops SaaS QMS software and no-code platform with extreme configurability.
Funding
Current Stage
Growth StageTotal Funding
$7.1MKey Investors
SaaS CapitalLighter Capital
2021-06-30Debt Financing· $3M
2018-03-30Debt Financing· $0.2M
2016-06-17Debt Financing· $0.2M
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