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Herschend Family Entertainment · 1 day ago

Marketing & Sales Assistant - Seasonal

Wisconsin Dells, WI

Part-time

Onsite

New Grad

1+ years exp

Herschend Family Entertainment is the largest family-held themed attractions company, with a mission to bring families closer together by creating memorable experiences. The Marketing & Sales Assistant will work closely with the Director of Marketing to develop and execute sales and marketing strategies, while also assisting with a variety of marketing duties related to Noah's Ark.

Media and Entertainment

Responsibilities

Lead and complete special projects and initiatives related to marketing, sales, and content creation

Participate in the development of marketing and communication initiatives and campaigns

Be the primary contact for addressing phone calls and emails from guests regarding general park questions and concerns

Check-In and assist groups at ticket booths and ensure accuracy of admission and ticket pricing

Routinely greet guests at the front gate and provide guidance and assistance to enhance their experience

Perform various sales duties including prospecting new leads and developing group sales campaigns using e-mail, direct mail and cold calling

Assist with the planning and execution of large-scale events in the park including set up, event management and post-event duties

Deliver tickets, check in groups, serve as primary point of contact for groups and respond to guest service inquiries in person, on the phone and online

Manage client database including information pertaining to sales leads, inquiries, lost business and sales revenue

Compose and distribute various forms of written communication such as press releases, social media posts, reports, creative briefs, and website content

Design effective and creative media, including in-park signage and website, email, social, print assets, and other content

Provide excellent guest service for guests visiting the park or inquiries online

Serve as a brand ambassador for partners, media, and guests

Maintain composure and a high degree of professionalism when handling and/or responding to negative feedback

Participate in the development of marketing strategies and communication initiatives

Assist with market research and data analysis

Communicate with consignment and hotel partners and assist with delivery of tickets

Assist with invoicing and payment collection for groups, consignment partners, and other partners

All other duties assigned by leadership

Qualification

Marketing strategiesCustomer serviceContent creationSales experienceData analysisHTML knowledgeSalesforce CRMBilingual skillsPublic speakingAttention to detailTeamwork

Required

Currently majoring in (or graduated with) with a Bachelor's degree in Marketing, Public Relations, Communications, Journalism, or related discipline if wanting internship credit

1+ year of related experience highly desired but not required

Previous amusement park, theme park, or waterpark experience a plus

Ability to read, write, and speak fluent English; Spanish or other bilingual language skills are a plus

Must be at least 18 years of age to comply with Wisconsin Child Labor Laws

Ability to work flexible schedule, including evenings, weekends, and holidays, open to close

Must possess exceptional customer service skills, with an ability to resolve questions, problems, issues, and concerns in a positive and professional manner

Ability to handle high-pressure situations, meet the demands of constant deadlines and coordinate multiple priorities in a dynamic environment

Ability to directly engage with customers and other web media resources

Ability to write content in a clear, concise and professional manner

Must be comfortable speaking in front of large groups

Must possess technical knowledge of HTML and web publishing

Previous knowledge of SEO and web traffic metrics

Ability to learn and use Salesforce CRM

Must be proficient in Microsoft Excel, Word, and Power Point

Must possess strong attention to detail and problem-solving abilities

Ability to use office technology and equipment, such as PC, software, copier, and telephone

Ability to follow direction, multi-task, and work as part of a team as well as independently

Ability to remain seated for extended periods of time, while using a computer