Electrolux Group · 1 day ago
Media Buyer, Programmatic
Charlotte, NC
Full-time
Onsite
Entry, Mid Level
2+ years expElectrolux Group is a leading global home appliance company, committed to shaping living for the better. The Digital Media Specialist – Programmatic Display and Digital Video will manage and optimize programmatic media campaigns, ensuring alignment with marketing and sales goals while collaborating with various teams.
Consumer ElectronicsElectronicsHome AppliancesMachinery ManufacturingManufacturing
Responsibilities
Campaign management and hands-on buying of programmatic media in Google Marketing Platform, including display, YouTube, YouTube TV, other digital video and CTV buys as needed across the full funnel
Manage and buy PMP and private deals across existing and new partners
Work in partnership with Google’s day to day contacts to ensure our campaigns, creatives, bid strategies and performance align with best practices
Manage trafficking process with outside agencies/publishers, perform campaign QA, retrieve creative specifications from publishers, and coordinate with creative agencies for asset delivery and campaign launch
Work closely with in-house graphics team and creative agencies to develop, traffic, and test new ad creatives ensuring alignment with brand messaging and D2C promotional periods
Work closely with D2C team to support promotional efforts and report out on conversion performance
Analyze performance of campaigns and creatives on key metrics for daily/weekly optimization. Recommend tactical changes to maximize campaign performance and sales
Provide reporting during monthly and quarterly business reviews including overall performance and actionable insights
Provide support for other members of the in-house media team, including QA-ing campaign launches, across media channels
Qualification
Required
Understanding of the programmatic media industry, programmatic buying, inventory, and platform landscape
Able to balance business needs and timing without compromising on quality, evaluating the data to inform decision-making and continuous improvement
Adept at managing a range of campaigns across a range of products, budgets, and target audiences
Able to follow established processes and recommend improvements to best achieve media and sales goals
Builds good working relationships, is a good listener, and responds well in an ever-changing environment
Able to report on results and make recommendations for testing and improvements
Communicates clearly and effectively
2 -3 years of digital advertising experience, whether at an agency, end brand, or technology platform
Four-year college degree
Preferred
Advanced Excel skills and intermediate PowerPoint skills strongly preferred
Exceptional ability to learn, adapt, discover, and test new ideas
Company
Electrolux Group
Electrolux Group is a leading global appliance company that has shaped living for the better for more than 100 years.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$1.28BKey Investors
Nordic Investment Bank
2024-06-20Post Ipo Debt· $150M
2021-12-10Post Ipo Debt· $1.13B
1999-01-15IPO
Leadership Team
Tom Bell
Vice President Operations
Katerina Papageorgiou
Head of Marketing & Trade Operations, Adriatics and Greece
Recent News
Morningstar.com
2025-12-12
EIN Presswire
2025-12-01
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2025-11-07
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