Sikich · 2 weeks ago
Senior Manager, Digital Marketing
United States
Full-time
Remote
Senior Level, Lead/Staff
$150K/yr - $150K/yr
10+ years expSikich is a global company specializing in Accounting, Advisory, and Technical professional services. They are seeking a Senior Manager of Digital Marketing to lead and evolve their digital marketing strategy, focusing on brand and revenue growth while managing a high-performing team.
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Responsibilities
Own and optimize Sikich’s full digital marketing ecosystem, including website(s), MarTech platforms, ABM tools, social media, and email marketing
Develop and execute an integrated digital strategy aligned to brand, growth, and pipeline objectives
Own, establish and measure KPIs, dashboards, and reporting to measure performance, insights, and ROI across all digital channels
Continuously evaluate emerging platforms, tools, and best practices to keep Sikich at the forefront of digital marketing
Oversee website strategy, UX, content governance, and performance optimization
Lead MarTech platform strategy and integration (CRM, marketing automation, analytics, personalization, etc.)
Partner cross-functionally with IT, sales, and service lines to ensure platforms are scalable, secure, and effectively adopted
Manage and mentor a team of digital marketing professionals, fostering accountability, growth, and collaboration
Set clear priorities, workflows, and standards to ensure quality, consistency, and efficiency
Serve as a coach and thought leader, elevating digital capabilities across the broader marketing organization
Lead relationships with external agencies, vendors, and platform partners
Manage budgets, scopes of work, performance expectations, and contracts
Ensure vendors operate as true partners and extensions of the Sikich team
Work closely with brand, communications, service line marketing, and business development teams to align digital execution with firmwide priorities
Translate complex business needs into effective digital solutions that drive engagement and growth
Qualification
Required
10–12 years of digital marketing experience, with increasing responsibility and leadership scope
Experience in professional services, B2B, or multi-service organization required with experience managing multiple digital channels in a complex, matrixed organization
Strong understanding of website strategy, marketing technology stacks, analytics, and performance optimization - WordPress, MS Dynamics CRM and Marketo experience required
Viewpoint on AI use cases and demonstrated ability to build a roadmap to implementation
Demonstrated experience leading and developing teams
Experience managing and optimizing agency and vendor relationships
Strong strategic thinking paired with operational excellence and attention to detail
Ability to communicate effectively with both technical and non-technical stakeholders
Servant Leader – You are hyper focused on engaging employees, fostering their development, and building a positive culture
Solutions Focused – You see opportunities in every business problem and can develop, articulate, and implement solutions
Collaboration – You are a relationship builder across all levels of the organization and across all business units
Instills Trust - You do what you say, and you follow through on commitments, you act with integrity, you are consistent and are perceived as credible
Impact & Influence Thinking – You gain support for ideas, proposals, and solutions, and get others to act, with or without formal authority, to advance initiatives/objectives
Benefits
Flexible Time Off (FTO) Policy
Paid holidays during the year
Comprehensive wellness program
Flexible work arrangements
Health, dental, vision, life, and accident/death/disability insurance options
HSA employer contribution
Nine (9) paid holidays annually.
Robust paid Parental Bonding Leave program covering birth, adoption, and foster children.
401(k) with employer contributions
CPA bonus with four (4) paid exam days & four (4) paid study days.
Tuition reimbursement
Generous employee referral bonus program
Client referral bonus program
Pet insurance
FORCE – Sikich community volunteer program enabling each team member to use up to four hours of paid time annually to volunteer and make a difference in their local communities.
Company
Sikich
Sikich is a Chicago-based investment banking firm offering expert M&A and capital markets advisory services tailored to the middle market.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$250MKey Investors
Bain Capital
2024-05-09Private Equity· $250M
Leadership Team
Bobby Roy
Partner
Cameron Petroff
Chief Marketing Officer
Recent News
Business Wire
2026-01-16
GlobalFinTechSeries
2025-11-13
Company data provided by crunchbase