Lamark · 20 hours ago
Paid Social Sr. Specialist
Boca Raton, FL
Full-time
Onsite
Mid, Senior Level
4+ years expLamark Media is an integrated digital marketing firm focused on creating extraordinary marketing campaigns for clients. They are seeking a highly skilled Sr. Paid Social Specialist to lead the execution and optimization of Paid Social programs across multiple client accounts, utilizing deep platform expertise and data analysis to drive results.
AdvertisingMarketingWeb Design
Responsibilities
Manage the end-to-end execution of paid social campaigns for a portfolio of clients across Meta (Facebook/Instagram) and Pinterest and be able to manage and optimize a high volume of campaigns
Own the technical setup within Ads Manager—from pixel placement and catalog syncing to complex naming conventions and UTM parameters
Serve as the team’s data lead. You will build and maintain Excel-based reporting templates, using Pivot Tables to aggregate data across accounts and identify macro trends
Proactively optimize campaigns daily. In our environment, you must be comfortable making real-time adjustments to bids, budgets, and creative based on fluctuating performance signals
Translate raw data into 'client-ready' insights. You’ll explain the why behind the numbers during weekly and monthly calls
Qualification
Required
4-6 years of hands-on media buying experience, ideally within an agency setting where you've managed multiple budgets simultaneously
2+ years managing paid social specialists
High proficiency in Meta Ads Manager and Pinterest Ads Manager. You know these platforms inside and out, including their specific attribution models and audience targeting capabilities
You are highly efficient in Microsoft Excel. You don't just know what a Pivot Table is; you know how to use them to slice data by creative, audience, and placement to find hidden wins
You thrive in a fast-paced, deadline-driven environment. You are organized, can prioritize a heavy task list, and remain calm under the pressure of 'launch days.'
You don't wait to be told what's wrong. You dig into the data, find the bottleneck, and come to the table with a solution
Benefits
Incredible company culture - we are passionate about the impact we make every day; we balance freedom with responsibility, and we aim for a consultative, transparent, and communicative approach in both our internal and client relationships
Diverse and forward-thinking environment
Great career growth opportunity—you’ll have direct access to agency leadership
Company-assisted medical insurance programs, life insurance, optional vision and dental insurance programs, and short-term and long-term disability offered
401(k) with employer matching
Company events and industry conferences
Company
Lamark
Lamark Media is a full-service firm that provides industry-leading performance-based marketing and advertising initiatives across a variety of platforms.
51-200 employees
H1B Sponsorship
Lamark has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
Funding
Current Stage
Growth StageTotal Funding
unknown2021-12-16Private Equity
Leadership Team
Bryan Shetsky
Chief Executive Officer
Recent News
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2025-09-22
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