Product Marketing Manager- Manager, Packaging and Go-To-Market jobs in United States
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Wolters Kluwer · 3 days ago

Product Marketing Manager- Manager, Packaging and Go-To-Market

positionWaltham, MA
timeFull-time
remoteHybrid
seniorityMid, Senior Level
money$108K/yr - $188K/yr
date5+ years exp

Wolters Kluwer is a company that supports healthcare professionals and organizations through a portfolio of solutions. They are seeking a Manager, Packaging and Go-To-Market to lead commercialization efforts for new and evolving product offerings, focusing on optimizing packaging strategies and supporting go-to-market execution.

BankingFinanceInformation ServicesInformation TechnologyLegalMobilePublishingSoftware
Hiring Manager
James Crawford
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Responsibilities

Develop and refine packaging strategies to support new product introductions and portfolio alignment
Coordinate with the pricing team to align packaging strategies with pricing models, ensuring consistency and competitiveness across offerings
Collaborate with cross-functional teams to define customer segments, use cases, and value propositions
Support and accelerate go-to-market planning and execution with PMO, including launch readiness and enablement
Track performance metrics to identify opportunities for revenue growth and retention
Contribute to commercial playbooks and sales enablement materials
Lead pilot programs and packaging experiments to validate and refine strategies

Qualification

Product marketingGo-to-market strategyPackaging strategiesB2B experienceAnalytical skillsOrganizational skillsCross-functional collaborationAdaptability

Required

5–8 years of experience in product marketing, commercialization, or go-to-market strategy in B2B environments
Understand how packaging and positioning impact adoption, retention, and revenue
Comfortable working across teams and translating strategic goals into operational plans
Experience supporting new product introductions and optimizing existing offerings
Highly organized, analytical, and adaptable in a fast-paced environment

Benefits

Medical, Dental, & Vision Plans
401(k)
FSA/HSA
Commuter Benefits
Tuition Assistance Plan
Vacation and Sick Time
Paid Parental Leave

Company

Wolters Kluwer

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Wolters Kluwer is an information services company specializing in software solutions and services for the healthcare and legal sectors.
dateFounded in 1836
location
Alphen Aan Den Rijn, Zuid-Holland, NLD
people-size10001+ employees
web-link
http://www.wolterskluwer.com

Funding

Current Stage
Public Company
Total Funding
$1.78B
2025-06-23Post Ipo Debt· $578.76M
2025-03-13Post Ipo Debt· $542.74M
2024-03-11Post Ipo Debt· $655.84M

Leadership Team

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Jason Marx
CEO, Wolters Kluwer Tax & Accounting
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Nancy McKinstry
CEO
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Recent News

Business Wire
Wolters Kluwer Integrates Authoritative German Legal Content Into its Libra AI Workspace
2026-01-19
EuropaWire
Wolters Kluwer Brings Authoritative Legal Content into Libra AI Workspace for German Legal Professionals
2026-01-19
thefly.com
OTHER BREAKING NEWS FROM THE FLY
2026-01-12
Company data provided by crunchbase