Sally Beauty · 1 day ago
SR MANAGER, PUBLIC RELATIONS & PARTNERSHIPS
Denton, TX
Full-time
Hybrid
Senior Level
7+ years expSally Beauty is a company focused on beauty and self-expression, and they are seeking a Senior Manager of Public Relations & Partnerships. This role involves developing and implementing public relations strategies to enhance brand awareness and manage partnerships, while overseeing various PR initiatives and agency collaborations.
MessagingRetailSocial Media
Responsibilities
Oversee external public relations agency and subsequent partners to bring Sally Beauty’s public relations strategy to life in alignment with brand voice and business priorities. Serve as the key liaison between public relations agency and internal stakeholders
As the strategic owner, use consumer insights, financial acumen, seasonality, competitive landscape, and business priorities to inform consistent public relations plans
Lead the following day to day public relations efforts with support from two direct reports: earned media outreach, interview requests, talking points, press releases, external brand communications, PR-first brand campaigns, new product/ brand launches, Sally Expert ambassador management, events (consumer/ press facing), partnerships, and sponsorships
This position requires strong attention to detail and timely responsiveness while remaining creative and in tune with the beauty industry as a whole and public relations best practices
High visibility role with senior leadership requiring professionalism and strong communication skills to ensure timely feedback, approval, influence management, and in the moment problem-solving
Oversee the execution of best-in-class PR campaigns and events from start to finish while remaining on time and in budget. Lead hindsight efforts while measuring success to inform future strategic planning
Oversee public relations reporting on a weekly, monthly, quarterly, and annual basis to ensure KPIs are met in a timely manner and data is used to inform future growth and efficiencies
Partner with cross functional teams to ensure PR efforts, events, and partnerships are supported across channels in a clear and consistent manner
Oversee the management of Sally Expert brand ambassador contracts and day to day support, inclusive of photo shoots, daily PR commentary, content creation, product needs, Sally Beauty related appearances, and more
Manage two direct reports while providing development opportunities to foster career growth
Qualification
Required
Bachelor's degree required, preferably in Public Relations, Communications, Marketing, Advertising or a similar function
7+ years of public relations experience in house or agency
Beauty industry acumen and interest
Knowledge of media outlets, especially in the beauty space
Experience with agency management
Hybrid work environment (3 days in office)
Some travel required
Experience mentoring and developing direct reports
Preferred
Prior experience in beauty and/ or retail industry experience preferred
Benefits
Medical
Dental
Vision
Life Insurance
Paid vacation and sick days
Paid holidays
Tuition reimbursement
401(k) with company match
Complementary services
Varied selection of food options
Great merchandise discount
Company
Sally Beauty
Sally Beauty is a global distributor and retailer offering professional beauty products to both retail consumers.
10001+ employees
H1B Sponsorship
Sally Beauty has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (21)
2024 (12)
2023 (9)
2022 (12)
2021 (10)
2020 (6)
Funding
Current Stage
Public CompanyTotal Funding
$600.03M2024-02-27Post Ipo Debt· $600M
2015-06-20Post Ipo Debt· $0.03M
2006-11-16IPO
Leadership Team
J
Jordan Bartow
CEO
Recent News
2025-10-29
Company data provided by crunchbase