Excel™ · 1 week ago
Performance Marketing Manager — Media Buying
United States
Full-time
Remote
Entry, Mid Level
$88K/yr - $115K/yr
2+ years expExcel™ is a rapidly growing digital advertising and performance marketing company specializing in connecting consumers with insurance brands. The Performance Marketing Manager will drive growth by crafting and executing data-driven marketing campaigns across various platforms, focusing on campaign performance and profitability.
InsurTechInternetMarketingOnline Portals
Responsibilities
Campaign Execution & Optimization
Manage and optimize paid search and PPC campaigns across Google Ads and Microsoft Ads (Bing), & Insurance Specific Media Platforms
Monitor & Improve KPIs like: ROAS, CPA, Impression Share, CTR, Spend
Conduct deep data analysis to guide bidding, segmentation, and creative testing
A/B test ad copy, audience strategies, and keyword sets to uncover performance drivers
Research new keyword opportunities and emerging SEM trends
Document learnings and present structured reporting to leadership
Collaborate cross-functionally with media buyers, design, and analytics teams to execute high-ROI initiatives
Qualification
Required
2–4 years of hands-on PPC experience in performance marketing
Proven success managing campaigns with $50K+ monthly spend
Proficient with Google Ads, Microsoft Ads, and campaign management platforms
Strong analytical skills in Excel / Google Sheets (Pivot Tables, VLOOKUP, etc.)
Comfortable working independently in a fast-moving, remote environment
A process-driven, analytical marketer who thrives on deep work and measurable results
Precise, organized, and obsessive about improving key performance metrics
Constantly testing, optimizing, and refining every campaign detail
A no-nonsense communicator who values clarity over fluff
Highly independent, proactive, and quietly competitive
Naturally curious — always researching, learning, and uncovering insights others miss
Preferred
Experience in insurance and/or lead generation is a bonus
Benefits
Health insurance
Dental insurance
Vision insurance
Life insurance
Short term disability insurance
Long term disability insurance
401(k) plan
Flexible schedule
Paid time off
Parental leave
Holidays, vacation, and personal paid time-off
Work-life flexible while committed to growth
The entire company is remote/work from home
Company provided computer hardware/software
Unlimited growth and development opportunities
Company
Excel™
Excel™ is a digital performance marketing company helping insurance brands acquire the right customers at scale.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Alex Matseikovich
CEO/Co-Founder
Rodolfo Marrero
CTO & Co-Founder
Company data provided by crunchbase