Numberly · 2 weeks ago
Media Effectiveness Expert - New York
New York, United States
Full-time
Hybrid
Entry, Mid Level
2+ years expNumberly is recognized as one of the world's leading data marketing specialists, and they are seeking a Media Effectiveness Expert to join their team. In this role, you will lead client data collaboration projects and leverage your expertise in media and data marketing to drive business growth and improve media strategies.
AdvertisingAdvertising PlatformsAnalyticsCRMDigital MarketingInformation TechnologyMachine LearningMarketingSocial Media
Hiring Manager
Camille T.
Responsibilities
Contribute to measuring incrementality rather than simple attribution of digital media campaigns (from CTV to Search and Social) on multiple Clean Room environments (Retailer, Publisher, Social platforms)
Oversee the delivery of media and retail media audiences, campaign measurement, and all client deliverables—such as consumer insights and campaign performance
Partner with a broad ecosystem of stakeholders (publishers, media agencies, creative agencies, technology partners, etc.) to deliver best-in-class data-driven campaigns
Facilitate client meetings and workshops to uncover strategic challenges and co-create innovative solutions that continuously improve media strategy, planning, and buying
Partner with clients to identify new opportunities to create value from their own data and that of their existing or potential partners (data collaboration, customer insights, etc.)
Help clients solve complex data and marketing challenges by combining consulting methodologies (competitive analysis, benchmarking) with technical and data expertise (audits, analytics)
Support the technical setup and execution of new use cases, including measurement frameworks, insight generation, and dashboarding
Contribute to building our collective knowledge base in data marketing and to expanding Numberly’s consulting offering
Qualification
Required
Passionate about turning data into actionable insights that drive business transformation
Strong analytical skills and learn quickly in areas such as data collaboration, AI, and marketing
Strong project management skills: rigorous, highly organized, and able to coordinate multiple stakeholders to deliver on time and at a high standard
Enjoy solving complex business problems
Great listener who can contextualize challenges and recommend tailored, relevant solutions
Can build trust and persuade both technical experts and senior executives
Curious about both the technical and marketing aspects of solutions, ensuring operational impact goes beyond the project delivery
Welcome constructive feedback and enjoy being challenged by marketing experts
Motivated by curiosity, continuous learning, and sharing knowledge with both colleagues and clients
Preferred
2 to 4 years of experience in media planning, measurement, and full-funnel marketing
Masters' degree
Based in the U.S. (current or within the near term)
Native-level English proficiency with strong knowledge of the U.S. media and technology landscape
Strong analytical skills and data-driven mindset
Solid background in retail media, media planning and tracking, and data analysis/measurement within complex technical environments
Experience working across a diverse ecosystem of clients and partners, including agencies, retailers, and technology providers
Good organizational skills with the ability to manage and coordinate complex projects
Familiarity with data collaboration, data clean rooms, marketing mix modeling (MMM), and experimentation is a plus
Benefits
Medical, dental and vision insurance
401(k)
Paid holidays (9 days per year)
Paid time off (15 days per year plus 1 additional day per year after 1 year of employment with a maximum accrual of 20 days per year)
Flexible work arrangements, including remote working days depending on the needs of the position and the team.
Company
Numberly
Numberly is a marketing technologist that helps advertisers build long-lasting relationships with their clients.
501-1000 employees
Funding
Current Stage
Public CompanyTotal Funding
unknownKey Investors
Idinvest PartnersNextStage
2010-03-01Post Ipo Equity
2009-01-01Post Ipo Equity
2006-02-02IPO
Company data provided by crunchbase