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Nexstar Media Group, Inc. · 14 hours ago

Creative Services Director

Shreveport, LA

Full-time

Onsite

Director/Executive

7+ years exp

Nexstar Media Group, Inc. is seeking a dynamic Creative Services Director for KTAL NBC 6, KMSS FOX, KSHV in Shreveport, Louisiana. The ideal candidate will lead the marketing and promotion department, develop engaging branding campaigns, and foster community engagement through powerful messaging across various platforms.

BroadcastingInformation ServicesMedia and EntertainmentNewsPublishingSocial Media

Responsibilities

Lead, manage, and inspire our marketing and promotion department

Work closely as a collaborative team leader with the GM, news department and sales department and local production team on all forms of promotion, image campaigns, station events, profitable events, corporate initiatives, sales production and community affairs and client-sponsored programs

Oversee all public relations activities and develop working relationships with other local media including newspapers, social media coverage and radio stations

Oversee and manage our Commercial Production team

Interface with Sales team to ensure all expectations are achieved

Provide an environment that focuses on successful communication of client’s benefits to consumers for successful media campaigns

Qualification

MarketingMedia PromotionLeadershipBranding CampaignsPublic RelationsCoachingTeam DevelopmentCollaboration

Required

Bachelor's Degree in marketing, advertising, mass communications or a related field or an equivalent combination of education and work-related experience

Minimum of seven (7) years of experience in media promotion

Leadership experience in guiding, directing, coaching, developing and motivating team members, including establishing performance standards and monitoring work effort and performance

Must be a positive, collaborative force within the station and a champion of our brand vision