Popeyes Louisiana Kitchen · 15 hours ago
Manager, Consumer Insights, Popeyes
Miami, FL
Full-time
Onsite
Mid, Senior Level
4+ years expPopeyes Louisiana Kitchen is part of Restaurant Brands International Inc., one of the world's largest quick service restaurant companies. The Manager of Consumer Insights for Popeyes is responsible for uncovering consumer insights to drive profitable growth and support strategic objectives by using both quantitative and qualitative research techniques.
CateringFood and BeverageRestaurantsRetail
Responsibilities
Lead primary research projects end-to-end from research design through reporting to support our cross-functional category, brand, and creative teams
Provide appropriate stakeholders with timely and insightful analyses
Contribute to thoughtful and creative discussions with stakeholders and cross-functional teams on insights findings and implications
Help pressure test and validate newly onboarded marketing research vender partners
Be a key participant in helping the Consumer Insights function attain its vision
Play an active role in a particular area of the function (e.g. brand health, concept testing, innovation, digital, etc.) and continue to raise the bar in our tools, processes, and insights
Leads the development, execution and presentation of custom research projects, and analysis of syndicated studies
Develops relationships with strategic business partners and has an influence on key business decisions
Ensures the consistency of studies and that suppliers meet Popeye's standards
Presents results to key customers
Leads the communication process and manages expectations regarding schedule, expectations and deadlines
Synthesizes the key brand and consumer insights across studies
Development of both qualitative and quantitative research techniques to support a variety of disciplines, including advertising research, concept development, communications, competitive intelligence, and brand development
Qualification
Required
4+ years of experience in a highly visible Consumer Insights or Market Research role (client-side or supplier-side), with demonstrated strength in both strategic and tactical development
Strong written and verbal communication skills, paired with a results-driven mindset
Proven experience managing large-scale research projects in fast-paced environments with tight timelines
Demonstrated ability to lead and prioritize multiple research and analysis initiatives simultaneously
Hands-on experience programming and fielding quantitative research studies
Solid experience designing and executing qualitative research methodologies
Strong intellectual curiosity and a genuine passion for understanding consumer behavior
Advanced market research expertise with deep proficiency across both qualitative and quantitative approaches
Proven ability to build strong relationships and foster collaboration across agencies, suppliers, and internal teams to drive high performance
Preferred
Retail and/or QSR industry experience preferred
Benefits
Comprehensive global paid parental leave program
Free telemedicine and mental wellness support
Company
Popeyes Louisiana Kitchen
Developer, operator and franchisor of quick-service restaurants.
10001+ employees
H1B Sponsorship
Popeyes Louisiana Kitchen has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (4)
2023 (6)
2021 (3)
2020 (2)
Funding
Current Stage
Public CompanyTotal Funding
unknown2017-02-21Acquired
2014-01-21IPO
Leadership Team
S
Sherry Barnes
CEO
Recent News
2025-11-19
2025-11-04
Company data provided by crunchbase