Vivid Soft Global · 1 day ago
Lead Adobe Marketo Architect
Dallas, TX
Full-time
Hybrid
Lead/Staff
15+ years expVivid Soft Global is seeking a highly seasoned Lead Adobe Architect to define, design, and execute the enterprise-level architecture for Adobe Marketo Engage and Adobe Workfront. This role requires deep technical expertise to create seamless integrations and operational excellence across both platforms, ensuring high-performing and unified operational architecture.
ConsultingInformation TechnologyService Industry
Responsibilities
Define, design, and execute the enterprise-level architecture for Adobe Marketo Engage and Adobe Workfront
Create seamless integrations and operational excellence across both platforms
Design multi-platform architectures linking Marketing Automation with Work Management systems
Establish Center of Excellence frameworks for technical governance and standards
Create global governance playbooks for instance syncs and data security compliance
Architect bidirectional syncs between Marketo, Workfront, and Salesforce
Design automated workflows that trigger asset creation in Marketo via APIs
Manage high-concurrency systems and optimize database performance
Lead matrixed teams of developers and admins, mentoring Senior Admins into Architects
Present strategic roadmaps to C-suite executives
Qualification
Required
Experience: 15–17 Years
Enterprise Architecture-Technology Transition and Transformation
Integrated Platform Architecture: 12+ years of designing multi-platform architectures, including at least 6+ years of direct experience linking Marketing Automation (MAP) with Work Management (WM) systems
Proven track record of designing 'North Star' blueprints for organizations with $1B+ revenue, ensuring that project intake in Workfront translates into automated campaign shells in Marketo without manual data re-entry
Technical Governance & Standards: 10+ years in a Lead or Principal Architect capacity establishing Center of Excellence (CoE) frameworks
Experience creating global governance playbooks that manage instance syncs, workspace partitions in Marketo, and enterprise-wide object sharing rules in Workfront to ensure GDPR/CCPA compliance and data security
Integration Strategy & Execution: 15+ years of experience with middleware (MuleSoft, Workato, or Fusion) and API management (REST/SOAP)
Extensive experience architecting bidirectional syncs between Marketo, Workfront, and Salesforce (CRM). Must have led at least 3 major enterprise-scale integrations involving complex data mapping, custom middleware logic, and high-volume API throughput management
Workflow & Process Optimization: 8+ years of hands-on Business Process Re-engineering (BPR)
Expert-level experience in architecting 'Content Supply Chain' workflows. You must have designed automated handoffs where a Workfront project approval triggers the creation of Marketo assets (emails, landing pages) via APIs or Workfront Fusion
Performance & Scalability Optimization: 10+ years managing high-concurrency systems and database performance
Experience troubleshooting 'race conditions' in Marketo syncs and optimizing Workfront resource grid performance for teams of 2,000+ users. Must have experience conducting system audits to reduce technical debt and API call latency
Technical Leadership & Mentorship: 7+ years of direct experience leading matrixed teams of developers and admins
Proven ability to mentor Senior Admins into Architects. Experience leading 'Architectural Review Boards' (ARB) to vet custom code, scripts, and configuration changes before deployment
Strategic Roadmapping: 5+ years of experience in a C-suite advisory or Principal Consulting role
Experience presenting 3-year 'MarTech Maturity' roadmaps to CIOs/CMOs. This includes justifying ROI for new modules (e.g., Marketo Sky, Workfront Planning) and sunsetting legacy systems
Education: Master's or Bachelor's degree in Computer Science or related Engineering field
Technical Proficiency (Mandatory): Adobe Marketo Engage: Expert knowledge of Lead Scoring models, Revenue Cycle Analytics (RCA), and Velocity Scripting
Adobe Workfront: Mastery of Workfront Fusion, Enhanced Analytics, and Resource Management
Development: Proficiency in JavaScript, SQL, and Python for custom integration scripts
Certifications: Adobe Certified Master – Marketo Engage Architect (Active certification required)
Adobe Workfront Certified Professional/Expert (Required)
Preferred
TOGAF 9.2 or AWS/Azure Solution Architect (Highly preferred)
Company
Vivid Soft Global
Vivid Soft Global is an information technology & artificial intelligence consulting company.
51-200 employees
H1B Sponsorship
Vivid Soft Global has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (18)
Funding
Current Stage
Growth StageTotal Funding
$0.15MKey Investors
Reliable Angel Fund
2024-12-28Seed· $0.15M
Company data provided by crunchbase