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829 Studios · 12 hours ago

Senior AI Search Specialist

United States

Full-time

Remote

Mid, Senior Level

$60K/yr - $75K/yr

2+ years exp

829 Studios is a Boston-based integrated digital marketing agency, and they are seeking a Senior AI Search Specialist to redefine organic search strategies in an AI-first world. The role involves implementing innovative SEO initiatives and optimizing performance across search engines and large language models while collaborating with cross-functional teams.

AdvertisingConsultingDigital MarketingEmail Marketing

Responsibilities

Own and scale our AEO (Answer Engine Optimization) approach, ensuring client visibility across AI-generated platforms like Google SGE, Perplexity, ChatGPT, and more

Assist in building and executing AI Search Optimization (AISEO) strategies that enhance brand discoverability within LLMs

Support the technical implementation of AI-powered SEO strategies, including enhancements to crawlability, structured data (e.g., Schema.org, MCP.json, speakable schema), and other LLM-ready markup methods

Analyze model outputs to identify risks of hallucination, brand visibility gaps, and opportunities for performance improvement

Conduct in-depth audits, competitive analysis, and keyword/entity research

Develop holistic content strategies that blend traditional SEO and AI search visibility goals

Collaborate with engineering and product teams to optimize site architecture, crawl paths, and indexation

Track and report performance metrics across GA4, GSC, Looker Studio, and other analytics platforms

Help prototype and refine internal tools, dashboards, and frameworks for AI search performance

Constantly test, learn, and adapt to evolving SERP behavior, including zero-click results, multimodal search, and generative answer formats

Stay current on AI developments, including prompt engineering, retrieval methods (e.g., RAG), and plugins

As an AI SEO Strategist, you'll be a key partner with content, analytics, design, and development teams, bringing your strategies to life and contributing to collective knowledge sharing, playbook development, and strategic brainstorming sessions

Contribute to knowledge-sharing, playbook development, and strategic brainstorming sessions

Create and present compelling data visualizations that clearly communicate opportunities for improvement

Present strategic recommendations and performance updates to internal leadership and client executives

Qualification

AI Search OptimizationTechnical SEOStructured DataData VisualizationSEO ExperienceAnalytical MindsetInnovationResearch SkillsCollaborationPresentation Skills

Required

2 - 5 years of SEO experience, preferably in a fast-paced or agency setting

Proven ability to grow organic traffic through on-page SEO, audits, and technical improvements

Solid understanding of the AI search ecosystem and the role of LLMs

Experience using Screaming Frog, GA4, GSC, Looker Studio, Semrush/Ahrefs, and schema testing tools

Proficiency in structured data and web architecture fundamentals

Strong data visualization and presentation skills, especially for executive audiences

Analytical mindset with a desire to test and learn in an evolving field

A passion for innovation and a track record of staying ahead of industry trends

Preferred

Familiarity with prompt engineering and outputs from ChatGPT, Claude, Gemini, etc

Experience with RAG retrieval strategies or related LLM optimization techniques

Knowledge of Knowledge Graphs and entity-based SEO

Proficiency with Semrush, Profound, and related AI search analysis tools

Light coding ability in Python, along with HTML/CSS proficiency

Contributions to frameworks, tools, or thought leadership in SEO or AI

Benefits

Remote Workplace. You have the option to work at our office in Boston or remotely in the United States.

Paid Time Off. Receive generous paid vacation benefits that increase each year you’re with us, 12 Company Holidays, and Summer Fridays from Memorial Day through Labor Day.

401K + Match. 401K plan with 4% Safe Harbor employer match after one year of employment and financial literacy services provided through our retirement provider.

Life Insurance Benefit. No-cost coverage to ensure peace of mind for your family.

Short Term Disability Benefit. We've got you covered if you need to be OOO with an illness or injury that keeps you out of work.

Healthcare. Choose from several competitive healthcare plans for you and your family with 80% employer coverage for all medical and dental premiums, 100% employer coverage for vision, and the option to participate in the FSA program.

Commuter Benefits. Allocate pre-tax funds towards your commute to save up to 40% per year in transportation expenses.

Continuing Education. Receive a personal budget to attend events and conferences.