Yancey Bros. Co. ยท 1 week ago
Marketing Supervisor
Yancey Bros. Co. is the authorized Caterpillar equipment dealer for Georgia, committed to providing high-quality sales, parts, and service since 1914. The Marketing Supervisor will manage marketing projects for their designated division, coordinating various marketing needs and leveraging internal and external resources to achieve project goals.
Machinery
Responsibilities
Marketing Projects
Communications, Printing, Promotions
Facility & Customer Photography/Framing
Association Advertising
Interior / Exterior Wayfinding Signage
On-Hold Messaging
Customer Photography
Office Identifiers/Nameplates
Facility Signage Design (Interior/Exterior)
Manage all marketing needs
Campaign Management
Event Research and Coordinator
Collateral Development
Social Media Management
Employee/Tech Video/Photography
Hispanic Market Development
Print Advertising Coordination
Digital Advertising Planning (PPC; Geofencing; OTT)
Content Development
Data, responsible for stewardship of data-driven goals
Participate in required safety program and work in a safe manner
Additional duties as assigned by manager
Qualification
Required
Bachelor's degree in Marketing, Business Administration, or related field
Minimum of 2-years' experience in a marketing coordinator position
Strong knowledge of marketing strategies, concepts, and practices
Proficiency in business systems functions and personal computer use
Strong project management and performance measurement skills
Excellent written and verbal communication skills
Ability to compile and analyze performance data to develop metrics that support decision-making for resource allocation and subsequent campaigns
Solid business acumen, management, and problem-solving skills
Preferred
Experience with Microsoft products
Experience in an administrative type position
Benefits
Full medical, vision and dental coverage
Employee wellness programs
Paid vacations
Individual Bonus Opportunities Available
Technician Tool Allowance
401k Plan Strong Company Match
Employee Profit Sharing
Financial Wellness Coaching
Medical, Vision, Dental Insurance
Prescription Drug Coverage
Flexible Spending Accounts
Short & Long Term Disability
Group Life Insurance
Paid Holidays
Paid Sick Leave
Tuition Reimbursement
Ongoing Training
Advancement Opportunities