The Aragon Company ยท 1 week ago
Associate Director of Affiliate Marketing
The Aragon Company is a performance marketing agency focused on customer acquisition across various sectors. The Associate Director of Affiliate Marketing will lead the Vibrant Performance team, managing client launches and affiliate program strategies to drive growth and performance for agency clients.
Responsibilities
Lead the Vibrant Performance team across client launches, affiliate program strategy, and ongoing optimization
Own the growth and performance of all onboarded and active affiliates across agency-managed programs
Develop and execute affiliate outreach and recruitment strategies to expand publisher and influencer partnerships
Drive program growth across all agency clients by identifying new opportunities, traffic sources, and scaling levers
Oversee end-to-end client launches, ensuring smooth onboarding, offer setup, tracking, and go-live execution
Serve as the day-to-day lead for key client accounts, managing performance, expectations, and communication
Partner closely with clients to align affiliate strategies with business goals, KPIs, and growth targets
Deliver clear performance updates, insights, and strategic recommendations to clients and internal stakeholders
Directly manage a team of 3 full-time employees and 2 independent contractors, with responsibility for future team growth
Provide coaching, performance feedback, and development support to ensure high-quality execution
Set clear priorities, workflows, and accountability across the team
Execute and enforce existing internal SOPs across affiliate operations, client management, and partner workflows
Identify gaps, inefficiencies, and opportunities to improve processes as the agency scales
Develop, document, and implement new and optimized SOPs to support future growth and consistency
Ensure operational rigor across launches, affiliate management, reporting, and compliance
Collaborate with leadership, account management, media, analytics, and creative teams to support client success
Align affiliate initiatives with broader agency goals, capacity planning, and growth priorities
Share performance insights, learnings, and best practices to elevate the affiliate function across the agency
Qualification
Required
6+ years of experience in affiliate marketing, influencer marketing, or performance marketing roles
Prior experience in an agency environment, managing multiple clients and programs simultaneously
Proven ability to lead affiliate program launches, growth initiatives, and partner recruitment
Experience managing direct reports and independent contractors
Strong understanding of affiliate ecosystems, CPA-based models, and partner performance optimization
Excellent client-facing communication and stakeholder management skills
Highly organized, process-oriented mindset with experience building and executing SOPs
Comfortable operating in fast-paced, performance-driven environments with high ownership
Preferred
Experience at an affiliate or influencer marketing agency
Background in fintech, finance, or other regulated / performance-sensitive verticals
Familiarity with affiliate tracking platforms, influencer platforms, and reporting tools
Experience scaling teams or programs during periods of agency growth
Company
The Aragon Company
The Aragon Company is a vertically-integrated performance marketing ecosystem with independent businesses that deliver even greater value when used together.