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Community Health Systems · 17 hours ago

Marketing and Public Relations Specialist

Prairie du Chien, WI

Part-time

Onsite

Mid Level

Community Health Services is seeking a Marketing and Public Relations Specialist to enhance their corporate image and communication efforts. The role involves developing communication campaigns, marketing strategies, and fostering community relations to support the organization's goals.

Health CareHospital

Responsibilities

Promote the mission of the organization

Develop communication campaigns which support the goals of the corporation including the Foundation

Collaborate with the Executive Leadership team to prepare and present communications which maintain a positive public image

Write, review and/or distribute press releases and other public facing communications

Develop social and on-line media, print media, direct mail and other multi-media communications promoting the corporation

Respond to information requests from media contacts in collaboration with the Executive Team

Serve as liaison between the corporation and the public while maintaining a positive public image for the corporation

Develop and execute social media content strategies in a manner that promotes a positive image

Compose draft communications for internal audiences in conjunction with Executive Team

Develop, evaluate and compose marketing activities, strategies and policies

Ensure marketing activities align with corporate goals

Prepare for and attend public events representing the corporation

Develop positive corporate branding messages

Develop and maintain positive relationships with existing and potential clients

Plan, develop and implement a marketing strategy for the acceptance of gifts and donations

Prepare an annual budget for the marketing activities of the corporation in collaboration with the Finance Manager and Executive Team

Monitor the budget monthly to ensure expenses are within budget

Analyze results of marketing campaigns in relation to the goals of the campaign including financial results, admissions, etc

Develops and promotes legacy fundraising, solicitation of gifts, and other fundraising efforts in close relationship with the Foundation

Represents the organization as its primary liaison in its relationships with other health, city, county, state and general agencies

Promote positive relationships and strong partnerships for the benefit of the organization and entities as well as residents, their families and the general public

Work with legislators, regulatory agencies, and representatives of the industry to assure the legislative and regulatory policies promote the health of the community and do not place unmanageable encumbrances upon the programs and services of the corporation

Support state and national associations, testify before legislative and regulatory bodies and solicit Board and community support

Works with management team, foundation and others to develop and promote family and community activities to promote relationships

Maintains confidentiality of all information

Fully understands all aspects of resident rights including the right to be free of restraints and free of abuse from staff, other residents and visitors

Communicates and interacts effectively and tactfully with residents, visitors, families, peers and supervisors