Hemanext · 1 day ago
Associate Product Manager, Brand & Digital
Lexington, MA
Full-time
Onsite
New Grad, Entry LevelHemanext is a biomedical technology company focused on innovation in transfusion medicine. They are seeking a creative Associate Product Manager, Brand & Digital to lead marketing initiatives and enhance their digital presence, collaborating closely with various teams to connect their science with stakeholders.
Health CareMedicalMedical Device
Responsibilities
Lead day-to-day execution of marketing initiatives across digital, social, and traditional channels
Manage and grow Hemanext’s social presence (LinkedIn, X, YouTube, and more) with authentic, high-impact content
Support marketing planning and tactical execution — helping coordinate timelines, deliverables, and campaign rollouts
Contribute to the development of educational and awareness materials, including presentations, brochures, and digital assets
Support scientific meetings, webinars, and events, including logistics, content coordination, and post-event engagement
Collaborate on content strategy and creation — from campaign ideas and thought-leadership posts to short videos and infographics
Optimize digital and multichannel campaigns that drive awareness, engagement, and lead generation
Conduct and synthesize market research to inform strategy, identify opportunities, and track competitive trends
Analyze performance metrics, track engagement, and use data to continuously improve reach and resonance
Stay on top of trends in digital health, biotech storytelling, and marketing best practices — and bring fresh ideas to the table
Qualification
Required
Creative and hands-on approach to building brands and shaping digital experiences in healthcare innovation
Experience in executing marketing initiatives across digital, social, and traditional channels
Ability to manage and grow social media presence with authentic, high-impact content
Experience in marketing planning and tactical execution, including coordinating timelines, deliverables, and campaign rollouts
Ability to contribute to the development of educational and awareness materials, including presentations, brochures, and digital assets
Experience supporting scientific meetings, webinars, and events, including logistics, content coordination, and post-event engagement
Collaborative mindset for content strategy and creation, including campaign ideas and thought-leadership posts
Experience optimizing digital and multichannel campaigns that drive awareness, engagement, and lead generation
Ability to conduct and synthesize market research to inform strategy, identify opportunities, and track competitive trends
Experience analyzing performance metrics, tracking engagement, and using data to continuously improve reach and resonance
Knowledge of trends in digital health, biotech storytelling, and marketing best practices
Company
Hemanext
Hemanext is a medical technology company offering a blood processing, storage, and transfusion solution.
Founded in 2004
51-200 employees
H1B Sponsorship
Hemanext has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2021 (1)
Funding
Current Stage
Growth StageTotal Funding
$140.37MKey Investors
National Institutes of HealthVitalant
2025-10-14Grant· $2.9M
2025-08-04Series C· $19.98M
2025-07-22Series B· $18.9M
Leadership Team
Andrew Dunham
Chief Executive Officer
Guy Cogan
Director
Recent News
2025-08-20
2025-08-01
Company data provided by crunchbase