Marsh · 1 day ago
Lippincott - Director, Brand Marketing & Social Media Strategy
New York, NY
Full-time
Hybrid
Senior Level, Lead/Staff
$130K/yr - $150K/yr
10+ years expLippincott is a global brand, marketing and experience consultancy committed to helping companies address their most complex brand challenges. The role involves being a subject matter expert in social and digital marketing, crafting creative briefs, and developing marketing strategies to enhance brand presence across various channels.
ConsultingInsuranceRisk Management
Responsibilities
Be a subject matter expert in social and digital marketing for the firm
Partner across strategy, design, and experience teams to prove the extendibility of our brand recommendations, teeing up brand-authentic opportunities to activate across traditional and emerging channels (owned, paid media, events, sponsorship, influencer, etc.)
Craft creative briefs to guide how the brand comes to life across channel-specific assets, not only leading to great work, but elevating the potential to earn media and breakthrough in culture
Be the master architect of marketing strategies and activation roadmaps to ensure that brand recommendations are executed flawlessly at launch and beyond
Develop channel-native messaging and creative, guiding teams on how to flex the brand personality across to optimize for the cultures and customs of each channel and their audiences
Advise clients on how to define, measure and track success of recommendations within each channel in support of the business and brand strategy
Collaborate with media partners to plan and execute paid media strategies
Contribute to Lippincott’s own social channels to meet the firm’s broader marketing objectives
Qualification
Required
10+ years of experience with brand marketing, social media strategy, connections strategy, comms planning, or engagement strategy (portfolios and examples of work are welcome to support quality of experience if number of years is below 10)
3+ years of people management experience
Ability to convey complex ideas and plans simply, beautifully and effectively
Ability to influence/manage senior leadership internally and externally up to C-Suite executives
Experience developing and executing large-scale or global integrated marketing campaigns (online/offline advertising, web, events) for both B2B and B2C brands
Experience partnering with and managing external companies (partners, agencies, vendors, retailers)
Demonstrated experience utilizing consumer research and data to drive actionable insights to inform marketing strategy and improve the consumer experience
Experience developing high performing social / digital content (including fluency with content creation tools like CapCut, Canva, Final Cut Pro, or Adobe Premiere Rush)
Exceptional creative writing skills and an ability to develop brand-aligned social copy
Preferred
Experience partnering with global Fortune 500 brands
Passion for culture inclusive of music, art, fashion and sport discourse
Ability to present to and influence at all levels of an organization
Ability to work in a fast-paced, dynamic environment
Benefits
Health benefits
401K savings
Employee assistance programs
Company
Marsh
Marsh provides insurance brokering and risk management services for enterprises.
10001+ employees
H1B Sponsorship
Marsh has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (26)
2024 (30)
2023 (39)
2022 (70)
2021 (34)
2020 (38)
Funding
Current Stage
Late StageTotal Funding
$0.21M2022-07-01Series Unknown· $0.21M
Leadership Team
L
Levee Brooks
Chief Operating Officer, North America
David Liston
US and Canada Chief Commercial Officer
Recent News
Insurance News in the United States
2025-12-13
2025-12-06
Company data provided by crunchbase