Sosemo · 1 day ago
Manager, Paid Search (SEM)
NYC Metro Area
Full-time
Onsite
Mid, Senior Level
$82K/yr - $95K/yr
3+ years expSosemo is a strategic media planning and digital marketing agency known for performance across Search (SEO/SEM), Paid Social, and Programmatic. They are seeking a Manager, Paid Search (SEM) to lead paid search strategy and execution while leveraging AI to improve performance and efficiency. The role involves managing a team, owning client relationships, and delivering best-in-class SEM programs.
AdvertisingDigital MarketingMarketingSEOSocial Media Marketing
Responsibilities
Lead SEM strategy across multiple accounts, ensuring strong performance and client satisfaction
Assist with proposal development for new and existing clients
Proactively form and evolve a unique POV with regards to how and where search marketing is evolving, and continuously update clients and colleagues
Seeks out new opportunities for paid media within AI, with the focus on Search Marketing
Proactively develop, organize, and continuously improve AI prompts/projects/agents for analysis, QA, reporting, and optimization workflows
Use AI agents and automations to speed up routine work (e.g., query analysis, ad copy variations, insights generation, anomaly detection)
Provide feedback to improve AI tools/agents and help standardize best practices across the team
Stay current on AI + search trends (platform updates, SERP changes, and how AI impacts paid performance and measurement)
Conduct keyword research, social listening, analysis/insights/recommendations
Conduct inventory assessments and development budget allocation recommendations
Build and structure campaigns, develop ads, and manage ongoing optimizations (bidding, budgets, audiences, creative testing)
Deliver monthly/quarterly reporting with clear insights, impact, and next-step recommendations
Participate in PRC reviews for pharmaceutical clients
Work with Operations/Project Management to manage timelines and confirm that all work is delivered in a timely manner levering status reports, hours tracking and project management software
Help ensure the team follows the Sosemo Approach for consistent quality and results
Manage clients and ensure satisfaction
Structure and setup campaigns
Paid search campaign management
Develop and optimize ads
Help refine processes and develop new services as the agency expands
Manage paid media campaigns
Demonstrates value against all initiatives by providing monthly/quarterly metrics reports
Research and keep up on industry trends
Assist with strategy development and team management
Develop new marketing services and refine processes
Qualification
Required
4-year college degree in marketing, computer science, or related field
3-5 years of experience managing paid search campaigns
Must have Fortune 500 or prior big agency experience
Must have mastery of in-platform AI tools, with the focus on Search Marketing
Must be able to demonstrate how they have been able to train LLMs to analyze data, generate insights, charts, content, and presentations based on internal IP
Demonstrated ability to create effective prompts for business use cases (analysis, reporting, workflows, QA)
Track record of using AI tools to automate, augment, or improve marketing work
Passion for digital marketing and entrepreneurship
Must have strong analytical and problem-solving skills
Must have strong verbal and written communication skills
Must have strong presentation skills (Virtually & In-Person)
Ability to manage and prioritize multiple projects simultaneously
Must be able to make decisions in a fast-paced environment
Must be highly detail-oriented
Must have basic knowledge of web technologies
Must have working knowledge of social networking sites, search engines and app stores
Must have expert knowledge of paid search engine marketing
Must have working knowledge of paid social
Must have stellar team cooperation and training skills (ie. Handling questions from jr. colleagues, troubleshooting, communicating clearly with manager(s))
Must have leadership qualities
Must have the ability and desire to train and develop talent
Preferred
Prior pharmaceutical marketing experience
1 year of prior team management experience
Company
Sosemo
Sosemo is a strategic media planning, buying & campaign management agency that specializes in marketing brands across the digital landscape.
11-50 employees
H1B Sponsorship
Sosemo has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
Funding
Current Stage
Early StageLeadership Team
Larry Gurreri
CEO & Founder
Recent News
Company data provided by crunchbase