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Dragonfruit · 1 day ago

Creative Director

United States

Full-time

Remote

Senior Level

Dragonfruit is a company focused on transforming YouTube into a more valuable and educational platform. They are seeking a YouTube Creative Director who will be responsible for creating viral-educational long-form videos and building close partnerships with high-profile clients.

AnalyticsContent CreatorsFilm ProductionMedia and Entertainment

Hiring Manager

Adrian Lurie

Responsibilities

Collaborate with YouTube Producers, Post-Production Managers, video editors, and thumbnail designers

Consult with other Creative Directors and team leads to design, build, and optimize powerful, educational YouTube brands

Conduct competitor research, brand positioning, art direction, concept ideation, title/thumbnail design, script optimization, final video edit reviews, studying analytics, and running a/b tests

Provide constructive mentorship and feedback to video editors, thumbnail designers, and scriptwriters to align with client expectations and optimize video performance

Identify blind spots in service offering and work collaboratively with leadership to improve systems/processes

Qualification

YouTube Creative DirectionYouTube StrategyViral Video ProductionYouTube AnalyticsCommunication Skills

Required

Proven experience as a YouTube Creative Director, YouTube Strategist, YouTube Producer/Manager or similar role with documented results (must be able to provide examples of channels you personally played a significant role in growing)

You live, eat, & breathe YouTube - you have a deep understanding of YouTube meta cultures and trends, knowledge of creators across VARIOUS niches (not just gaming), and a mastery over viral video formats, concepts, titles, thumbnails, scripts/outlines, retention-optimized editing, and YouTube analytics

Expert communicator and director - you are extroverted and charismatic and can confidently go head-to-head with stubborn, hyper-intelligent clients, articulating and pitching creative concepts, educating and coaching them on best practices, holding them accountable, and transmitting feedback between clients and the creative team

Ability to work within U.S. time zones