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American Campus Communities · 1 day ago

Marketing & Resident Experience Specialist - Esperanza Hall & Estrella Hall

San Antonio, TX

Full-time

Onsite

Entry, Mid Level

2+ years exp

American Campus Communities is seeking a proactive Marketing and Resident Experience Specialist to maximize and drive revenue through strategic marketing and leasing efforts. This role balances marketing initiatives with comprehensive leasing responsibilities, including conducting tours, coordinating move-ins, and managing room assignments, while also amplifying resident engagement and overseeing community events.

ConstructionEducationFinanceReal EstateReal Estate InvestmentRental PropertyResidential

Responsibilities

Maximize revenue and drive occupancy through marketing efforts, exceptional customer service, and leasing execution

Execute the leasing process for prospective residents, including appointments, leads, tours, maintaining show rooms, and completing prospect and future resident follow-up

Give informative property tours to potential prospects onsite and create value by anticipating needs and addressing objectives to close the tour

Maintain accurate and current prospect traffic and leasing data in all required systems and platforms; complete administrative requirements for move-ins and move-outs to company standard

Assist with office administrative tasks, including package management

Coordinate the planning, preparation, and implementation of all lease up events (athletic events, housing fairs, orientations, open houses, etc.), renewal events, and resident programs

Execute the established sales and marketing strategies to increase property traffic, maintain closing ratios, and achieve the budgeted occupancy and revenue; this includes using traditional, digital, and social marketing mediums

Create and post engaging and visually appealing social media content for all approved company channels in accordance with company standards

Audit property websites and digital channels and listings for accuracy and expected visual standards

Produce and submit all required reporting to supervisor and support teams for approval to distribute as needed

Coordinate room assignments and roommate matching, where needed

Build and maintain relationships with local business, community leaders, university partners, etc

Remain knowledgeable of market trends, market performance, new construction in area, enrollment, etc

Partner closely with service team to ensure property is consistently well-maintained and meets curb appeal standards

Other duties as assigned by manager

This position may be subject to an on-call rotation

Qualification

Leasing experienceMarketing experienceSocial media experienceBachelor's degreeSales experienceCustomer serviceReport writingBusiness correspondenceCommunity engagementEvent coordination