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Scheels · 17 hours ago

Social Media & Marketing Associate

Grand Forks, ND

Full-time

Onsite

Entry, Mid Level

2+ years exp

SCHEELS is a leader in the sporting goods industry, driven to create the best experience in the USA for customers. The Social Media & Marketing Associate will build and execute social media strategies, collaborate with various departments, and create engaging content to enhance the SCHEELS brand presence.

E-CommerceFitnessRetailSporting GoodsSports

Responsibilities

Have a clear understanding of the SCHEELS brand and culture, while working as an ambassador to build our culture through our social media platforms

Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

Collaborate with all areas of the store & company to determine appropriate content

Generate, edit, publish and share content (original text, images, video or HTML), per the CO plan that builds a meaningful connection and encourages community members to take action

Set up and optimize SCHEELS pages within each platform to increase the visibility of SCHEELS

Moderate all user-generated content on line with the moderation policy for each community

Create editorial calendars and schedules

Continuously improve by capturing and analyzing the appropriate social data, metrics, insights and best practices and then acting on the information

Identify opportunities to share the SCHEELS story

Create annual strategy of content that promotes and aligns with the store’s goals and creates customer and store iteration

Promote the Scheels Visa Rewards card and be able to clearly explain all benefits

Execute posts/messages to drive sales, traffic and community good-will

Experience in social media; and ability to think strategically and creatively

Exercise sound judgment and tact as it relates to interactions with consumers, SCHEELS associates and the community

Strong oral/written communication and presentation skills and ability to communicate effectively

Professional in appearance and attitude

Ability to work assigned schedule which may include varied hours, evening, weekends and holidays; some travel, including overnight stays

Must possess a valid driver’s license

Qualification

Social media strategyContent creationCustomer serviceMarketing experienceCommunication skillsTeach-abilityTeam mentalityAdaptability

Required

Have a clear understanding of the SCHEELS brand and culture, while working as an ambassador to build our culture through our social media platforms

Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

Collaborate with all areas of the store & company to determine appropriate content

Generate, edit, publish and share content (original text, images, video or HTML), per the CO plan that builds a meaningful connection and encourages community members to take action

Set up and optimize SCHEELS pages within each platform to increase the visibility of SCHEELS

Moderate all user-generated content on line with the moderation policy for each community

Create editorial calendars and schedules

Continuously improve by capturing and analyzing the appropriate social data, metrics, insights and best practices and then acting on the information

Identify opportunities to share the SCHEELS story

Create annual strategy of content that promotes and aligns with the store's goals and creates customer and store iteration

Promote the Scheels Visa Rewards card and be able to clearly explain all benefits

Execute posts/messages to drive sales, traffic and community good-will

Experience in social media; and ability to think strategically and creatively

Exercise sound judgment and tact as it relates to interactions with consumers, SCHEELS associates and the community

Strong oral/written communication and presentation skills and ability to communicate effectively

Professional in appearance and attitude

Ability to work assigned schedule which may include varied hours, evening, weekends and holidays; some travel, including overnight stays

Must possess a valid driver's license

Customer Service Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine 'Thank you'

Culture Approach daily tasks, projects and follow-up communication with energy and sense of urgency

Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact

Show respect and appreciation for others and SCHEELS

Arrive to work and meetings 10 minutes early

Team Mentality Genuine interest and action in helping others before yourself, regardless of recognition or reward

Teach-ability Consistent eagerness to listen, learn, apply knowledge and accept critical feedback

Ability to adapt to a changing work environment

Ability to apply concepts of basic math, grammar, punctuation and spelling

Dress Code Meets SCHEELS dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners

Efficiency Demonstrate pride and ownership of their work while meeting expected deadlines

The ideal candidate will have a bachelor's degree in business, marketing or related field; 2-5 years of related experience: or equivalent combination of degree and experience

Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation

Medium work - Exerting 20 to 50 pounds of force occasionally, and/or 10-25 pounds of force frequently, and/or greater than negligible up to 10 pounds of force constantly to move objects