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Northmarq · 1 day ago

IT Business Analyst, Digital Marketing

Minneapolis, MN

Full-time

Onsite

Mid Level

3+ years exp

Northmarq is a unique capital markets resource for commercial real estate investors, and they are seeking a Digital Marketing Business Analyst II to drive requirements gathering, story development, and QA testing in support of their digital marketing platforms. The role involves collaborating with business stakeholders and technology partners to define requirements, facilitate feedback loops, and assist in the training and delivery of technology solutions.

Real Estate Investment

H1B Sponsor Likely

Responsibilities

Work with the Digital Marketing Product Owner, other product teams, and business stakeholders to identify processes or work areas where new solutions could improve engagement with Northmarq’s digital marketing platforms, and help sales and marketing teams understand the impact of their work

Collaborate with business partners to understand and document the existing current state processes and workarounds. Solicit and document feedback/requirements from users and business partners on how the ideal future state functionality or capabilities could work. Be inquisitive enough to “ask the next question” and encourage creative thinking from partners. Convert those discussions into meaningful workflows and story maps, and collaborate with business partners to ensure alignment

Share the requirements with the UX and development teams for review of automation, data, security, and functional needs. Make iterative adjustments as necessary until the design is approved to move into the agile development lifecycle, staying aligned with business partners

Share story details with the development team in refinement and provide any needed clarifications during the planning sessions of a sprint. Drive user acceptance testing and production validation

Produce process diagrams, wireframes, story maps, and other documents needed to support development

Liaise between development teams and 3rd Party vendors

Proactively seek out, evaluate, and recommend industry-specific technology trends and best practices

Assist in the creation of new reports and dashboards to reflect productivity/profitability and track key performance indicators (KPI)

Qualification

Digital marketing platformsAgile frameworksRequirements gatheringQA testingVendor managementCommunication skillsDetail-orientedProblem-solving

Required

Bachelor's degree or equivalent education/experience in business analysis of software development

3+ years of related Digital Business Analyst experience

Thorough, thoughtful and detail-oriented

Motivated to solve challenging puzzles both independently and with peers

Excellent written and verbal communication skills

Preferred

Experience managing vendor project implementations

Benefits

Medical

Dental

Vision

Paid time off

401K match

Annual discretionary contribution based on business performance

Paid parental leave

Adoption assistance

Education assistance

Volunteer paid time off

Charitable contribution match

And so much more!

Company

Northmarq

Glassdoor4.1

As a company built on the founding principle of integrity, we’re invested in your success.

Founded in 1960

Minneapolis, Minnesota, USA

1001-5000 employees

http://www.northmarq.com

H1B Sponsorship

Northmarq has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (7)

2024 (2)

2023 (1)

2022 (1)

2020 (1)