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SI-BONE · 2 days ago

Product and Marketing Intern

Santa Clara, CA

Internship

Onsite

Intern

$20/hr - $20/hr

SI-BONE is a fast-growing, publicly traded medical device company that is an industry pioneer in minimally invasive sacropelvic solutions. The Product and Marketing Intern will focus on executing tactics in support of SI-BONE’s product and marketing initiatives while collaborating with various teams to enhance customer acquisition and engagement.

Medical Device

Responsibilities

Support established Product and Marketing efforts that establish SI-BONE as the global leader in sacropelvic and spinopelvic solutions through branded and non-branded marketing including digital advertising, SEO and SEM, email, web page editing, PowerPoint slide creation and social media marketing

In collaboration with product marketing, make suggestions and develop to launch digital campaigns from concept to execution, supporting clinician awareness that drives product demand generation and strategic objectives

Record and report KPI digital targets; measure, track, monthly for management team across the organization as needed

Gather digital marketing metrics as needed to help support presentations for the sales force, key customers, and senior management

Make recommendations to new and existing channels that drive ROI based on marketing goals and objectives

Collaborate with external digital marketing and website partners to evaluate end-to-end customer experience across digital marketing channels to accelerate customer acquisition

In collaboration with Product Marketing, develop engaging website content to support new product launches, both in the US and Europe, support sales enablement and ensure online content remains current and compliant

Assist Sr. Tradeshow and Events Manager to support the promotion of both national, regional events

Assist our Field Marketing team to optimize registrations for local webinars and aid in the execution of marketing collateral for practice-level promotion

Working in collaboration with product marketing, identify the benefits and competitive advantages of SI-BONE’s product offering for use in PowerPoint and other digital environments

Support SI-BONE corporate teams to ensure the website is kept current and that corporate communications are delivered as scheduled

Participate in planning and execution at sales meetings, training, industry conferences and tradeshows as needed

Adhere to the document control process for digital marketing collateral

Other related projects or duties may be assigned as needed

Support the SI-Bone Quality System

Qualification

Digital marketingSEOSEMData analysisPowerPointCommunicatorCreativeTeam playerProject management

Required

Currently enrolled in a Bachelor's or Master's degree program in a relevant field (e.g., Business, Marketing, Engineering, Computer Science, etc.)

Have a minimum GPA of 3.0 or equivalent

Agile: We work in a fast-paced environment and need to be able to learn and adapt to change quickly

Creative: We embrace creativity, and we need people who are not afraid to challenge the status quo

Team Players: We roll-up our sleeves and work together as one team to achieve our goals

Record and report KPI digital targets; measure, track, monthly for management team across the organization as needed

Gather digital marketing metrics as needed to help support presentations for the sales force, key customers, and senior management

Make recommendations to new and existing channels that drive ROI based on marketing goals and objectives

Collaborate with external digital marketing and website partners to evaluate end-to-end customer experience across digital marketing channels to accelerate customer acquisition

Assist Sr. Tradeshow and Events Manager to support the promotion of both national, regional events

Assist our Field Marketing team to optimize registrations for local webinars and aid in the execution of marketing collateral for practice-level promotion

Working in collaboration with product marketing, identify the benefits and competitive advantages of SI-BONE's product offering for use in PowerPoint and other digital environments

Support SI-BONE corporate teams to ensure the website is kept current and that corporate communications are delivered as scheduled

Participate in planning and execution at sales meetings, training, industry conferences and tradeshows as needed

Adhere to the document control process for digital marketing collateral

Support the SI-Bone Quality System

General curiosity and creativity to evolve marketing capabilities

Willingness to share best practices

Willingness to spend time with our sales team and customers

High-energy, positive, and collaborative work ethic

Data oriented with a focus on driving outbound programs to support revenue goals

Excellent communicator with proven ability to synthesize information and clearly convey complex information in written, presentation and spoken formats to a variety of audiences

Proven time and project management skills with the ability to juggle a wide range of competing demands

Willingness to work with diverse teams

Take the initiative to meet deadlines, and work with minimal supervision

Must have a strong dedication to excellence and customer satisfaction

Proven record of success and teamwork

Preferred

Engaged in coursework or projects related to the industry or role is a plus

Company

SI-BONE

SI-BONE® is focused on helping patients in one of the most under-served, under-diagnosed, and under-treated areas in orthopedics, the sacroiliac (SI) joint.

Founded in 2008