Pinewild Country Club of Pinehurst · 15 hours ago
Director of Member Experience
Pinewild Country Club of Pinehurst is a lifestyle company focused on enhancing member experiences in vibrant communities. The Director of Member Experience will lead membership development, engagement, and retention, while also overseeing social programming and communication strategies. This role is crucial for sustaining member enthusiasm during the Club's redevelopment and ensuring a successful transition into a new Clubhouse.
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Responsibilities
Lead all membership development efforts, including inquiries, tours, relationship follow‑up, and coordination of the approval and onboarding process
Develop and execute a membership sales plan for inquiries, conversions, and retention
Serve as the primary point of contact for new residents, ensuring timely outreach and seamless integration into the Club community
Partner with real estate team, developer, and resale stakeholders to support consistent member uptake
Maintain accurate membership records, CRM data, and reporting related to membership activity and engagement
Build trusted relationships with current members to strengthen satisfaction, participation, and long‑term retention
Represent the Club in select community and professional settings to support referral‑based growth
Own the Club’s engagement and social programming strategy, ensuring offerings align with member interests, Club culture, and evolving amenities
Plan and oversee the Club’s calendar of social events, traditions, and member experiences
Lead pre‑opening engagement initiatives, including preview events, hard‑hat tours, and launch communications
Oversee planning and execution of the Clubhouse grand opening and related celebrations
Serve as management liaison to member‑led committees
Collaborate with Golf, Food & Beverage, and Operations leadership to ensure events are operationally sound and on‑brand
Evaluate participation and feedback to evolve programming and maintain relevance
Oversee member‑facing communications, including newsletters, announcements, and event promotions
Develop segmented communication strategies tailored to prospective, new, and long‑term members
Maintain a consistent presence at key Club activities, events, and peak member‑use periods
Coordinate with construction and development teams to communicate timelines, impacts, and updates to members and prospects
Work closely with the General Manager and Marketing leadership to align membership development, resident conversion, communications, and engagement initiatives with broader Club objectives
Address member questions or concerns with professionalism, clarity, and follow‑through
Lead and support team members involved in membership services and events
Develop and manage the Member Experience budget, including forecasting and expense control
Ensure compliance with Club policies, service standards, and brand expectations
Participate in cross‑department planning and execution
Analyze member behavior, participation trends, and feedback to inform programming, retention strategies, and service enhancements
Qualification
Required
Bachelor's degree preferred; relevant experience in private clubs, hospitality, luxury residential communities, or relationship‑driven environments required
5+ years of experience in membership development, guest services, or club operations
Demonstrated ability to build relationships that drive participation, conversion, and retention
Experience leading engagement or sales efforts during periods of transition, construction, or organizational change
Clear written and verbal communication skills, including the ability to produce and interpret member‑facing communications
Strong organizational skills and comfort balancing strategic priorities with hands‑on execution
Experience managing staff, budgets, and cross‑functional initiatives
Ability to maintain professionalism, approachability, and visibility within a member‑driven environment
Preferred
Working familiarity with Club Management systems (EZ Suite, Jonas, ClubEssentials) is a plus
Working familiarity with CRM systems and email communication platforms is a plus
Company
Pinewild Country Club of Pinehurst
Pinewild Country Club of Pinehurst is an upscale private golf club and community featuring 36 holes of championship golf, a nine hole par 3 course, three practice holes, an expansive practice facility, four HarTru tennis courts, and a gracious swimming complex.
Funding
Current Stage
Growth StageRecent News
2025-05-26
Seattle TechFlash
2025-05-17
Triangle Business Journal
2023-11-03
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