IT Business Analyst, Digital Marketing jobs in United States
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Northmarq · 1 day ago

IT Business Analyst, Digital Marketing

Northmarq is a unique capital markets resource for commercial real estate investors, providing access to experts in various financial services. They are seeking a Digital Marketing Business Analyst II to drive requirements gathering, story development, and QA testing in support of digital marketing platforms.

Real Estate Investment
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H1B Sponsor Likelynote

Responsibilities

Collaborating with business stakeholders and technology partners to define requirements for building new solutions
Writing stories that define those business requirements
Facilitating feedback loops with our business partners
QA testing of solutions to deliver technology solutions
Assisting in the training, development, and delivery for those solutions
Ideation: Work with the Digital Marketing Product Owner, other product teams, and business stakeholders to identify processes or work areas where new solutions could improve engagement with Northmarq’s digital marketing platforms
Discovery: Collaborate with business partners to understand and document the existing current state processes and workarounds
Solicit and document feedback/requirements from users and business partners on how the ideal future state functionality or capabilities could work
Convert those discussions into meaningful workflows and story maps
Collaborate with business partners to ensure alignment
Design: Share the requirements with the UX and development teams for review of automation, data, security, and functional needs
Make iterative adjustments as necessary until the design is approved to move into the agile development lifecycle, staying aligned with business partners
Development & Testing: Share story details with the development team in refinement and provide any needed clarifications during the planning sessions of a sprint
Drive user acceptance testing and production validation
Produce process diagrams, wireframes, story maps, and other documents needed to support development
Liaise between development teams and 3rd Party vendors
Proactively seek out, evaluate, and recommend industry-specific technology trends and best practices
Assist in the creation of new reports and dashboards to reflect productivity/profitability and track key performance indicators (KPI)

Qualification

Digital marketing platformsAgile frameworksRequirements gatheringQA testingVendor managementCommunication skillsDetail-orientedProblem-solving

Required

Bachelor's degree or equivalent education/experience in business analysis of software development
3+ years of related Digital Business Analyst experience
Thorough, thoughtful and detail-oriented
Motivated to solve challenging puzzles both independently and with peers
Excellent written and verbal communication skills

Preferred

Experience managing vendor project implementations

Benefits

Medical
Dental
Vision
Paid time off
401K match
Annual discretionary contribution based on business performance
Paid parental leave
Adoption assistance
Education assistance
Volunteer paid time off
Charitable contribution match

Company

Northmarq

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As a company built on the founding principle of integrity, we’re invested in your success.

H1B Sponsorship

Northmarq has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (7)
2024 (2)
2023 (1)
2022 (1)
2020 (1)

Funding

Current Stage
Late Stage

Leadership Team

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Ani Paulson
Senior Vice President
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JoAnn Neau
Chief Marketing Officer
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Company data provided by crunchbase