Sézane · 12 hours ago
Retail Marketing, Associate Manager
Sézane is a pioneering French fashion brand that emphasizes quality, creativity, and intentionality. They are seeking a Retail Marketing, Associate Manager to oversee the planning and execution of offline marketing initiatives across the US and Canada, focusing on retail activations and partnerships.
FashionManufacturing
Responsibilities
In collaboration with our US Offline Marketing Manager, own the planning and execution of Sézane's offline marketing roadmap locally across the US and Canada with an emphasis on retail marketing and activations, store and pop-up openings, offline print campaigns and local (non-product) partnerships
Manage the retail marketing calendar, roadmap, and budget for all US stores and pop-ups, working with Retail and HQ teams to plan and deliver in-store activations tied to key moments
Brief Retail teams on the visual set up, expectations, and run for marketing programs, providing clear direction, constraints and timelines for each activation in a timely manner
Lead the coordination and execution of retail and other customer-facing events, working with Sézane Influence, Events, and Communications teams for cohesion
Source local and recurring partners that align with Sézane's DNA to build and maintain partnerships that strengthen brand presence and resonate with Sézane audiences across the US and Canada
Report monthly on relevant activations, retail marketing initiatives, and client experiences happening across the US & Canada within the fashion, beauty, lifestyle and cultural landscapes
Act as the on-the-ground lead for activations, overseeing event installations / productions, team training on retail marketing, and openings while coordinating with remote teams and vendors
Facilitate traditional offline marketing like direct mail, billboards, and print, ensuring alignment with brand standards and resonance for local markets
Manage retail marketing budget with monthly reports and ensure all retail marketing related expenses are properly allocated and classified
In collaboration with our Paris-based creative team, guide copy and asset creation for offline marketing needs, managing local production and distribution across the US
Qualification
Required
5+ years of experience in retail marketing, community engagement, or creative project management spaces (preferably but not obligatorily within the fashion, lifestyle or retail industries)
Must be Los Angeles-based and able to work in person at our West Hollywood office with domestic travel for openings and activations throughout the year
Bachelor's degree in a related field
Familiar working across multiple time zones and with key team members located in other states or countries
Familiar with offline marketing campaign mechanisms and execution
Proficient in basic copywriting principles
Detail and process-oriented with strong time management, organizational skills, and keen eye for process improvement
Solution-oriented and willing to take on new challenges by proactively proposing solutions and options for different scenarios, big and small
Good negotiation skills & ability to manage relationships with established vendors
Comfortable leading multiple projects simultaneously within a small team
Dialed into the cultural scene & happenings of core cities throughout the US
Preferred
Strong network of print and asset production partners is a plus but not required
Bilingual (French / English) is a plus but not required
Company
Sézane
Fondée en 2013 par Morgane Sézalory, Sézane est la première marque de mode française à placer la qualité, la créativité et le prix juste au coeur de ses collections.
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
General Atlantic
2022-09-02Series Unknown
2018-06-05Private Equity
2015-01-01Private Equity
Recent News
2025-04-26
2025-02-19
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