Lifespark ยท 2 days ago
Boden Apple Valley - Sales and Marketing Director
Lifespark is a Senior Living Community that focuses on helping seniors Age Magnificently. They are seeking a Sales and Marketing Director who will be responsible for developing and executing the community marketing plan to increase revenue and improve business development strategies.
Hospital & Health Care
Responsibilities
Develop and execute facility strategic marketing plan
Identify short term and long-term goals based on market research analysis
Research and develop new sales opportunities by identifying customer requirements, competitor strategy and approach, and forecasting
Make recommendations to improve overall facility business development strategy
Maintain relations with the community and customers
Create opportunities for public speaking events in the community while executing the marketing plan
Plan and execute all aspects of the sales process through taking inquiries, providing tours, and closing
Direct the promotion of all marketing materials in the community and manage the finances associated with individual campaigns
Review and adhere to departmental budget
Communicate information by writing articles, creating newsletters, posting bulletins, and any other form of advertising (i.e. posters, announcements, etc.) for employees, residents, tenants, families, and prospects
Educate medical professionals from within the community and surrounding areas on new projects and services that will be offered
Provide information to facility leadership by collecting, analyzing, and summarizing data and trends
Manage marketing database and drive all necessary follow up contact
Qualification
Required
Develop and execute facility strategic marketing plan
Identify short term and long-term goals based on market research analysis
Research and develop new sales opportunities by identifying customer requirements, competitor strategy and approach, and forecasting
Make recommendations to improve overall facility business development strategy
Maintain relations with the community and customers
Create opportunities for public speaking events in the community while executing the marketing plan
Plan and execute all aspects of the sales process through taking inquiries, providing tours, and closing
Direct the promotion of all marketing materials in the community and manage the finances associated with individual campaigns
Review and adhere to departmental budget
Communicate information by writing articles, creating newsletters, posting bulletins, and any other form of advertising (i.e. posters, announcements, etc.) for employees, residents, tenants, families, and prospects
Educate medical professionals from within the community and surrounding areas on new projects and services that will be offered
Provide information to facility leadership by collecting, analyzing, and summarizing data and trends
Manage marketing database and drive all necessary follow up contact
Preferred
Experience in sales and marketing, public relations, or advertising
Experience in healthcare is preferred
Ability to drive the success of multiple projects concurrently
Experience with using and developing multi-media campaigns
Exceptional telephone, communication skills and the desire to work closely with senior adults is essential
Must have proficient knowledge of computer systems, including email use
Benefits
Annual reviews with wage increases
Paid time off & paid holidays
Medical, dental, vision benefits
401k + company match
Employee Referral bonuses
Tuition reimbursement and nursing loan forgiveness
Flexible scheduling
Career development
Company
Lifespark
Lifespark is a complete senior health company.
Funding
Current Stage
Late StageRecent News
McGuireWoods
2024-06-05
Company data provided by crunchbase