Marketing Manager - Events Marketing jobs in United States
cer-icon
Apply on Employer Site
company-logo

Morningstar Sustainalytics · 12 hours ago

Marketing Manager - Events Marketing

Morningstar Sustainalytics is focused on empowering investor success through research-driven products and services. They are seeking a proactive and detail-oriented Marketing Manager to lead event marketing initiatives, focusing on lead generation and delivering exceptional experiences to clients and prospects.

Financial Services

Responsibilities

Plan and execute logistics for third-party conferences, client events, and corporate meetings, ensuring flawless delivery and alignment with business objectives
Lead development and delivery of webinars focused on research, product updates, and sales enablement; manage content, speakers, and promotional campaigns
Assume ownership of field events to maximize ROI—qualifying opportunities and aligning them with sales priorities
Partner with subject matter experts, sales, product, research, design, and compliance teams to create compelling session descriptions, speaking proposals, and presentation materials
Collaborate with Digital Marketing Manager to develop integrated, multi-channel marketing strategies to promote event participation, speaking engagements, product launches, and research updates
Facilitate strategy meetings with sales and service leadership to identify prospect and client opportunities and ensure event activities accelerate lead conversion and align with business goals
Utilize marketing technology (Eloqua, Cvent, Salesforce) to streamline event processes, digitize collateral, and measure lead generation campaigns
Track and analyze event performance metrics, ROI, and engagement data; provide actionable insights for continuous improvement
Manage event budgets, invoicing, and vendor relationships; negotiate optimal representation at key industry events and deliver accurate reporting to senior leadership
Coordinate onsite representation and equip sales teams with event plans and materials to maximize impact
Maintain detailed event timelines and project plans; oversee inventory and strategy for promotional materials and giveaways
Build and nurture strategic partnerships to expand reach through in-person and digital channels
Research and recommend new event and webinar opportunities aligned with business priorities
Represent Morningstar at off-site events as needed (<5% travel)

Qualification

Event marketingLead generationProject managementEloquaSalesforceB2B marketingCommunication skillsAttention to detailCollaboration

Required

Bachelor's degree required
Strong understanding of event marketing and tradeshow principles
4+ years in event marketing, field marketing, or event planning, preferably in a B2B environment
Experience in financial services, retirement, or investment marketing is a plus
Proven ability to manage multiple projects and deadlines with exceptional attention to detail
Experience working with third-party vendors and managing budgets
Familiarity with event and marketing platforms such as Eloqua, BrightTALK, BigMarker, Cvent, and CRM systems like Salesforce
Strong analytics, reporting, and project management skills; ability to measure ROI and optimize campaigns
Ability to connect in-person and digital campaigns for a cohesive audience experience
Excellent written and verbal communication skills
Proven ability to work closely and successfully with institutional sales leaders and cross-functional teams
Background in B2B demand generation; understanding of lead conversion (MQL to client)
Familiarity with financial services landscapes, retirement plans (401(k), 403(b), IRAs), fiduciary services, managed accounts, and investment products is a plus

Preferred

Knowledge of project management tools (e.g., JIRA, Asana) preferred

Benefits

75% 401k match up to 7%
Stock Ownership Potential
Company provided life insurance - 1x salary + commission
Comprehensive health benefits (medical/dental/vision) including potential premium discounts and company-provided HSA contributions (up to $500-$2,000 annually) for specific plans and coverages
Additional medical Wellness Incentives - up to $300-$600 annual
Company-provided long- and short-term disability insurance
Trust-Based Time Off
6-week Paid Sabbatical Program
6-Week Paid Family Caregiving Leave
Competitive 8-24 Week Paid Parental Bonding Leave
Adoption Assistance
Leadership Coaching & Formal Mentorship Opportunities
Annual Education Stipend
Tuition Reimbursement
Charitable Matching Gifts program
Dollars for Doers volunteer program
Paid volunteering days
15+ Employee Resource & Affinity Groups

Company

Morningstar Sustainalytics

company-logo
Morningstar Sustainalytics is a leading independent ESG and corporate governance research, ratings and analytics firm that supports investors around the world with the development and implementation of responsible investment strategies.