Clearwater Analytics (CWAN) · 2 weeks ago
Field Marketing, Insurance Solutions Lead
Boise, ID
Full-time
Onsite
Mid, Senior Level
$100K/yr - $168K/yr
7+ years expClearwater Analytics is seeking a dynamic Field Marketing Lead to drive high-impact revenue generation strategies targeting the insurance sector. In this role, you'll develop and execute field marketing programs that engage financial decision-makers and contribute to growth in a dynamic market.
AccountingAnalyticsData IntegrationInsurTech
Responsibilities
Develop and execute field marketing the insurance sector ensuring alignment with Clearwater’s global marketing and sales goals
Collaborate with sales leadership to identify key accounts and create tailored marketing programs aimed at driving results
Develop messaging and field campaigns that emphasize Clearwater’s value proposition and address the unique challenges faced by public and private asset allocators, banking institutions, and energy companies
Lead a variety of marketing activities, including hosted events, tradeshows, webinars, executive programs, and targeted digital campaigns
Drive ABM initiatives for focusing on landing and expanding the highest priority accounts of the company
Ensure the successful execution of events and campaigns, focusing on measurable outcomes including lead generation, revenue, new logo capture, and ROI
Work closely with product marketing to develop tailored content and sales enablement materials for asset allocators, banking institutions, and energy sector organizations
Align with demand generation teams to create complementary digital campaigns that enhance engagement
Partner with sales teams to gather insights, refine strategies, and deliver impactful programs that accelerate opportunities
Define KPIs and track the performance of field marketing initiatives, including pipeline contribution and marketing-sourced revenue
Utilize data and insights to optimize campaigns and events, ensuring continuous improvement and maximum impact
Provide performance reports and insights to marketing and sales leadership
Qualification
Required
7+ years in field marketing, ABM, or demand generation, with a focus on financial services or insurance
Deep understanding of asset allocators, banking institutions, and energy sector organizations, including their operational needs, regulatory challenges, and decision-making processes across private and public sectors
Proven ability to lead cross-functional initiatives and collaborate with sales and marketing stakeholders
Extensive experience in planning and executing events targeting senior decision-makers in asset allocation, banking, and energy sectors
Proficiency in data-driven decision-making, with experience tracking ROI and pipeline contribution
Bachelor's degree (BA/BS) in Marketing, Business, Finance, or a related field
Benefits
Health/vision/dental insurance
401(k)
PTO
Parental leave
Medical leave
STD/LTD insurance benefits
Company
Clearwater Analytics (CWAN)
Clearwater Analytics (NYSE: CWAN) is transforming investment management with the industry’s most comprehensive cloud-native platform for institutional investors across global public and private markets.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$1.97B2025-12-21Private Equity
2025-12-21Acquired
2025-05-12Post Ipo Equity· $261.81M
Leadership Team
Sandeep Sahai
CEO
James Cox
Chief Financial Officer
Recent News
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