Colorado College · 1 week ago
Social Media Manager
Colorado Springs, CO
Part-time
Onsite
Senior Level
$63K/yr - $75K/yr
5+ years expColorado College is a nationally recognized, residential liberal arts college seeking a creative and strategic Social Media Manager to lead its digital presence across major platforms. This role is responsible for managing the College's institutional social media presence, developing and executing strategies to enhance brand awareness and community engagement while mentoring student content contributors.
Higher Education
No H1B
Responsibilities
Manage daily operations of institutional brand, Fine Arts Center, and presidential social accounts, ensuring consistent, timely, relevant, and engaging content
Develop and implement comprehensive social media strategies that advance institutional priorities, enhance audience engagement, and strengthen Colorado College's digital brand presence
Create content calendars, write copy, capture social-specific photo/video, and coordinate graphics and multimedia assets
Identify social trends and opportunities for strategic participation and visibility
Partner with the broader OCM team to ensure storytelling alignment across social, web, and print platforms and to ensure consistency of tone, message, and user experience across managed platforms and channels
Align visual assets with CC's brand identity and support active campaigns
Actively engage with audiences, monitor conversations, and respond in alignment with institutional tone and values
Provide timely and accurate communication during key College events or crises
Build relationships with social media leads across campus units and facilitate coordination, training, and content sharing to increase College visibility. Conduct social listening activities for emerging topics and brand sentiment
Serve as system/subject matter expert for the College's social media management tool
Develop and manage a social media directory for the College
Contribute to the development and stewardship of social media policy and protocols for the College
Recruit, hire, train, and supervise a team of student content contributors
Provide coaching on social content creation, short-form digital storytelling techniques, and social media best practices
Support opportunities for student professional development through participation in social media and content programs
Track, analyze, and report on engagement metrics to assess content effectiveness and audience growth
Use analytics to inform future strategies and optimize performance
Stay current on emerging platforms, tools, and trends to ensure CC's presence remains modern and dynamic
Serve on College committees as the OCM representative as assigned
Cover signature events and OCM-led marketing/public relations activations
Qualification
Required
Bachelor's degree in a related field
5 years of experience in a related field
Deep understanding of social media platforms, content strategy, and analytics tools
Exceptional short-form writing, editing, and visual storytelling skills
Strong strategic planning, project management, and campaign development capabilities
Ability to manage multiple priorities and deadlines in a fast-paced environment
Creative thinker with a keen eye for trends and cultural relevance
Collaborative and responsive communicator who can work effectively across teams
Proven ability to maintain confidentiality on key matters
Benefits
Medical, Dental, and Vision Insurance
Paid vacation and sick time - accrual of 7.34 hours of vacation per pay period (176 hours, 22 days per year) and 4 hours of sick time per pay period (96 hours, 12 days per year)
Paid seasonal breaks and holidays (20 days per year)
403(b) retirement plans where employees contribute 5% of pay and CC contributes 10%
Tuition benefits for employee and eligible dependents
Public Service Loan Forgiveness (PSLF) Assistance Program
Wellness benefits include free access to the sports center, swimming pool, arts and crafts, outdoor programs, and financial consultants
Company
Colorado College
Colorado College is a private liberal arts college located in Colorado Springs, Colorado.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Mike Slade
Trustee
Recent News
Company data provided by crunchbase