Apply on Employer Site

Zenith · 1 day ago

Director, Performance Media

New York, NY

Full-time

Onsite

Director/Executive

$121K/yr - $161K/yr

8+ years exp

Zenith is a division of Publicis Media focused on leading the change in digital advertising for clients like Hulu and Disney. The Director of Performance Media will oversee performance media campaigns, manage direct reports, and drive innovation in media buying strategies to meet client objectives while fostering team development.

AdvertisingMarketing

Responsibilities

Interface with Strategy and Activation media teams to respond to communicate service offerings, and to identify and deliver new solutions in a collaborative fashion

Manage and inspire direct reports

Embrace and encourage a culture based on teamwork, collaboration, and intellectual curiosities

Assist in the growth of junior team members through regular 1:1 meetings, identifying technical and career development opportunities, being a sounding board for questions and mentor to share addressable media experiences and applications

Lead regular knowledge share sessions to present and learn new strategies for optimizing and enhancing campaign performance to clients

Bring executional knowledge of the Private Marketplace (PMP) landscape (strategy, negotiation and proper technical execution) to the team and organization

Social and Search in platform expertise and executional oversight

Maintain strong media partner relationships and help cultivate new performance media opportunities within the marketplace

Ensure team operations and client deliverables are commensurate with client goals and strategic vision of the business

Promote performance media buying practices throughout the organization with education (formal or informal) to further Zenith’s industry-leading Digital practice

Contribute strategic insight in new business efforts, determine optimal staffing assignments for existing clients and new business scenarios

Adopt established account management standards and enhance campaign best practices through hands-on experience in performance media buying

Maintain accountability for QA procedures across upcoming, live and ending campaigns

Fiscally accountable to senior executive team for revenue and group spend

Qualification

Performance Media ManagementProgrammatic Digital MediaPeople ManagementMicrosoft Office ProficiencyCommunication SkillsPresentation SkillsWriting SkillsOrganizational Skills

Required

Bachelor's Degree in marketing/adveritising highly preferred

8+ years of integrated marketing agency experience managing Performance Media

4+ years of people management experience

Understanding of programmatic digital media planning & buying elements

Excellent communication, presentation and writing skills

Ability to organize and manage detailed work, as well as work independently and balance multiple tasks

Full working knowledge of programmatic technology, including vast knowledge of the general performance media space (DSP marketplace, performance media planning tools, best practices, Ad Networks, Exchanges, PMPs, Social and Search Platforms)

Proficiency in Microsoft Office solutions