Allspring Global Investments · 2 weeks ago
U.S. Intermediary Channel Marketing Manager
Boston, MA
Full-time
Hybrid
Senior Level
$130K/yr - $150K/yr
7+ years expAllspring Global Investments is seeking a U.S. Intermediary Channel Marketing Manager to lead a team focused on the U.S. Intermediary Sales Division. This role involves driving business results through client engagement strategies and managing relationships with Wirehouse clients.
Asset ManagementConsultingFinanceFinancial Services
Responsibilities
Manage the U.S. Intermediary Channel Marketing team to develop and manage a strategic marketing capability focused on driving business results through the management of a client journey and engagement strategy across various lifecycle stages utilizing a data-driven framework
Manage best in class campaigns for awareness, consideration and lead generation in partnership with Intermediary Sales leadership. Partner with Digital Marketing utilizing CDP-generated client and prospect engagement insights for campaign targeting and effectiveness
Partner with the Intermediary Sales leadership including Global Relationship Managers and field sales to understand channel goals and work with the Channel Marketing team to implement the campaigns and marketing programs necessary to drive results for the business. Own the day-to-day Wirehouse relationship
Oversee compliance approvals for key deliverables including coordinating cross-channel approvals when necessary
Support sales enablement through Seismic and other Allspring internal communication channels
Compile analysis for campaigns and events to report on findings and help the team understand client interest and demands
Qualification
Required
7+ years of marketing experience
Strong knowledge of Microsoft Office (PowerPoint, Word, Excel)
Preferred
Relevant marketing/financial services/asset management industry experience including a basic understanding of Institutional and Intermediary clients, investment industry dynamics, and marketplace trends
Strong communication skills and ability to multi-task
College degree in Marketing or Finance desired
Ability to think and act strategically
Strong relationship building and stakeholder management skills
Deliver insights through data analysis
Ability to create and edit PowerPoint presentations and perform basic design work in Stensul and Salesforce Marketing Cloud preferred
Experience in helping to support organizing events in both physical and digital environments
Interest and experience in digital marketing
Comfortable interacting with colleagues at all levels, in a fast-paced environment
Flexible, open-minded, proactive and cooperative personality
Structured work style, be confident working autonomously but like to be part of a team
Benefits
Participation in an incentive program linked to performance (for example, annual discretionary bonus programs, or other annual or non-annual incentive or sales plans.)
Company
Allspring Global Investments
Allspring Global Investments is a provider of financial services.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Megan Miller
Equity Chief Operating Officer
Tony Orestano
Market Leader | Regional Director
Recent News
Portfolio Adviser
2025-12-11
Company data provided by crunchbase