Atlassian · 2 days ago
Senior Product Marketing Manager, AI
Seattle, WA
Full-time
Hybrid
Mid, Senior Level
$128K/yr - $200K/yrAtlassian is a company focused on unleashing the potential of every team through their software products. They are seeking a Senior Product Marketing Manager to drive the strategy and adoption of their flagship AI product, Rovo, by collaborating with various teams and leveraging customer insights.
CollaborationEnterprise SoftwareSaaSSoftware
Responsibilities
Roadmap & Strategy Partnership: Serve as a key voice of the customer to inform product roadmap and prioritization. Collaborate closely with Product Management and Design to align product strategy with market opportunities and growth potential
Adoption & Growth Strategy: Own the strategy and execution of programs that drive product adoption, activation, and retention. Identify friction points in the user journey and partner with Product, Growth, and Analytics to test and iterate on improvements
Positioning & Messaging: Develop crisp, compelling messaging that differentiates Rovo in a fast-evolving AI market. Ensure messaging is rooted in customer insights and resonates with technical and business audiences alike
Conversion Optimization: Analyze user behavior across the funnel to uncover conversion drop-offs and growth levers. Design and execute messaging, onboarding, and content experiments to improve trial, usage, and paid conversion
Go-to-Market Planning: Partner with cross-functional teams to launch awareness and adoption campaigns, and growth motions. Ensure campaigns are informed by customer needs and GTM efforts are tied to measurable business outcomes
Cross-Functional Collaboration: Work hand-in-hand with Product, Analytics, Design, Growth, and Sales to align on goals, share insights, and create cohesive customer experiences
Qualification
Required
Experience in product marketing, particularly in AI or technology sectors
Strong analytical skills with the ability to drive strategy based on data and customer insights
Proven track record of driving product adoption, activation, and retention
Ability to develop compelling messaging that resonates with both technical and business audiences
Experience in conversion optimization and user behavior analysis
Strong collaboration skills to work cross-functionally with Product, Analytics, Design, Growth, and Sales teams
Experience in go-to-market planning and execution of marketing campaigns
Benefits
Health and wellbeing resources
Paid volunteer days
And so much more
Company
Atlassian
Atlassian is a software company that offers proprietary software products for teamwork, project management, and software development.
Founded in 2002
10001+ employees
H1B Sponsorship
Atlassian has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (351)
2024 (184)
2023 (190)
2022 (259)
2021 (156)
2020 (162)
Funding
Current Stage
Public CompanyTotal Funding
$210MKey Investors
T. Rowe PriceAccel
2015-12-10IPO
2014-04-08Secondary Market· $150M
2010-07-14Series A· $60M
Leadership Team
Michael Cannon-Brookes
Co-founder & Co-CEO
Scott Farquhar
Co-Founder and Board Member
Recent News
Sramana Mitra
2026-01-08
Company data provided by crunchbase