recruitAbility · 1 day ago
Sr Director, Global & Solution Marketing
United States
Full-time
Remote
Director/Executive
15+ years exprecruitAbility is a fast-paced SaaS company that is the leader in its space and is experiencing growth. The Sr Director, Global & Solution Marketing will lead a team to create the go-to-market positioning and narrative for the company's solutions, influencing strategic direction and market success while working across various departments to drive growth.
Human ResourcesRecruitingStaffing Agency
Responsibilities
Lead, motivate and mentor the global team to meet KPIs and revenue targets; manage and develop a team of distributed employees across EMEA and North America in a predominantly remote environment
Align go-to-market messaging, strategy and program through every product offering, simplifying the growing complexity of multiple selling motions - new products, cross product solutions, new vertical markets
Drive and strategize cross functionally to prioritize go-to-market approaches across sales, marketing, and services and centralizing insight from across lines of business to balance distributed lines of business focus and providing executive visibility to performance
Coordinate across Product, Sales, Marketing, Customer Operations, and Engineering to set messaging and positioning, launch plans, sales enablement and the right programs / campaigns to drive sales funnel with marketing
Enable Sales with clear positioning, messaging, training, as well as the content used across presentations, campaigns, field marketing, sales engagements, and marketing campaigns
Drive field readiness with insight, tools, and training to enable the customer–facing teams, internal and external partners to hit revenue and funnel objectives
Drive strategic planning and participate in product packaging / pricing rationalization and build vs. partner/buy decisions in partnership with the product management teams to optimize market timing with market opportunities
Be the voice of the customer to market-facing leadership and development teams
Provide cross line of business executive visibility to go-to-market effectiveness
Manage the budget associated with Product Marketing activities and direct the spend to associated teams to execute plans you create and shape
Support corporate communications with the planning and execution of AR strategy, partnering with external industry experts to represent the company
Work with the global marketing leadership team to support regional PR activities with customers, partners, and executives
Work with the regional marketing leaders and digital marketing to coordinate product launches, review global campaign themes and provide feedback as required
Qualification
Required
Exceptional leadership skills and proven ability to attract, develop, coach and retain top talent
MBA; or equivalent combination of education and experience
Exceptional communication and people/program management skills. Demonstrated ability to lead, coach and grow your team is essential
A team player who collaborates as standard practice, and operates successfully leading both their own team and virtual working teams
Direct B2B marketing experience positioning ERP or related business applications
12+ years' experience positioning enterprise applications to services-based organizations
15+ years of B2B marketing leadership experience, focused in product marketing in technology, professional services, financial services or business services sector. At least 5+ years of experience in leading successful regional demand generation teams
Minimum 8 years' leadership and people management experience
Significant experience leading and motivating globally distributed teams
Ability to design and execute a business plan to support the achievement of revenue goals, determine growth strategy and align cross-functionally to drive company objectives
Strong strategic thinker, driven to elevate the work and those around them beyond the tactical
A proven track record in translating complex product discussions and updates into clear, value-based messaging and sales artifacts
A strategic and entrepreneurial product marketer with experience creating new products and / or category(s)
Excellent verbal presentation and communication skills and proven marketing writing skills as needed for various marketing activities, including MRDs, launch plans, keynotes, press and analyst tours, seminars/webinars, collateral and training
Experience working with sales leadership and the overall field organization to support revenue growth and competitive differentiation
A collaborative leader able to influence / manage through well-developed, cross-functional communication skills and cultural awareness in a matrix organization
A blend of technical understanding with the ability to deliver the right high-level message
Metrics driven approach, you are numerically strong and use data to inform strategic decisions and planning
Driven, self-motivated, and always looking for ways to continuously optimize our go-to-market approach and execution
Demonstrative ability to achieve and exceed business plan metrics while developing new market and product categories
Preferred
Experience working within the Salesforce ecosystem is a nice to have
Company
recruitAbility
recruitAbility is a recruiting and retention firm that provides recruiting and staffing services.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Cece Katz
Strategic Talent Partner
Company data provided by crunchbase