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Nuts.com · 1 week ago

Director of Site Merchandising

Jersey City, NJ

Full-time

Hybrid

Director/Executive

$170K/yr - $190K/yr

8+ years exp

Nuts.com is a rapidly growing multi-channel DTC specialty food and wellness company. The Director of Site Merchandising will own and evolve the onsite shopping experience, leading the strategy and execution of merchandising, content programming, and performance analytics.

E-CommerceRetail

Comp. & Benefits

H1B Sponsor Likely

Responsibilities

Lead the end-to-end site merchandising approach across thousands of SKUs, ensuring products are easy to find, well-organized, and compellingly presented

Define and maintain best-in-class taxonomy, navigation, filters, and search strategies that scale with assortment growth

Balance algorithmic merchandising with human curation to optimize relevance, discovery, and inspiration

Set clear merchandising principles and guidelines that the team uses to execute daily site updates consistently and accurately

Own daily, weekly, and seasonal site programming including homepage modules, category pages, landing pages, and featured collections

Establish operational workflows, QA standards, and documentation that enable efficient and error-free execution at scale

Build and manage a clear promotional and campaign calendar in partnership with Merchandising, Marketing, and Creative

Establish workflows, standards, and governance that ensure speed, accuracy, and consistency across all onsite content

Monitor site health and performance using key ecommerce metrics including conversion rate, AOV, click-through rate, bounce rate, and revenue per visit

Oversee dashboards and reporting that surface actionable insights and guide decision-making across teams

Lead an ongoing A/B testing and experimentation roadmap focused on merchandising, content placement, navigation, and messaging

Translate customer behavior, data, and insights into clear recommendations and measurable improvements

Design cohesive shopping journeys that move customers from inspiration to confidence to purchase (partner closely with acquisition, retention, and product teams to execute)

Partner with Creative to ensure strong visual merchandising, clear value communication, and consistent brand expression

Apply trend awareness, competitive insights, and a strong aesthetic point of view to keep the site feeling fresh, distinctive, and inspiring

Review and elevate onsite content execution to ensure storytelling aligns with broader brand and commercial goals

Collaborate with the Product and Design teams to inform and influence the digital product roadmap through clear business requirements and customer insights

Provide input on prioritization of features and enhancements related to navigation, search, merchandising tools, and content systems

Act as a key stakeholder and tester for new site features, ensuring solutions meet merchandising and customer needs

Support usability improvements and conversion optimization while respecting clear ownership boundaries with Product leadership

Qualification

Ecommerce experienceOnsite merchandisingPerformance analyticsA/B testingTaxonomy managementCommunication skillsCustomer-first mindsetCross-functional collaboration

Required

8-10+ years of experience in ecommerce or digital merchandising, with significant ownership of onsite merchandising for a high-SKU catalog, and prior leadership experience leading a small team

Proven success managing taxonomy, navigation, search, and large assortments in a consumer ecommerce environment

Strong analytical skills with the ability to synthesize data, research, and intuition into clear actions

Deep experience with A/B testing, experimentation frameworks, and performance optimization

Comfort partnering cross-functionally with Merchandising, Marketing, Creative, and Product teams

A strong customer-first mindset paired with commercial acumen

Excellent communication skills and the ability to influence without direct authority

Benefits

Excellent benefits including a 401K Match

Paid Maternity, Adoption and Paternity leave

And all the Nuts.com snacks your heart desires + a 40% employee discount

Company

Nuts.com

Glassdoor4.2

Nuts.com is a multi-channel retailer of the finest nuts, dried fruit, snacks and pantry staples.

Founded in 1999

Cranford, New Jersey, USA

501-1000 employees

https://nuts.com

H1B Sponsorship

Nuts.com has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (3)

2024 (2)

2023 (3)

2021 (7)