Merck · 4 days ago
Associate Director - US HIV Payer Marketing
USA - New Jersey - Rahway
Full-time
Hybrid
Lead/Staff, Director/Executive
$142K/yr - $224K/yr
5+ years expMerck is dedicated to delivering innovations that extend and improve the lives of patients worldwide. The Associate Director, US HIV Payer Marketing, is responsible for developing market access strategies and solutions for the assigned brands, collaborating across various functions to ensure effective market/customer insights are incorporated into payer strategies.
BiotechnologyHealth CareMedicalPharmaceutical
Responsibilities
Provide US payer input into Brand Marketing, Business Unit Leadership, Global Market Access Teams, our company Research Laboratories, Integrated Account Management, Legal, Compliance and Finance
Active participation in the development of value evidence strategies; strong coordination with Outcomes Research / Value & Implementation (V&I)
Leverage market and customer insights to shape market access strategies
Develop payer customer segment strategy, promotional campaigns and value messaging for all US payer customer segments (health plan, PBM, ADAP, Medicaid, Medicare, federal, pharmacy, hospital and GPO)
Develop pricing and contracting strategies for pipeline forecasting
Support appropriate pull-through activities and payer related solutions for field sales and account management teams
Work with Senior Specialist to develop and deploy resources to support managed care strategy
Qualification
Required
BA/BS Degree
Minimum of 5 years combined market access, marketing/sales leadership, account management, or consulting in the healthcare industry
Demonstrated ability to develop and execute brand and customer marketing strategies to include innovative approaches and digital engagement
Strong knowledge of marketing principles and activating market research insights
Ability to translate market trends and customer needs into customer resources or tactics
Demonstrated understanding of the mechanics and economics of the healthcare Ecosystem, including influences across various payer segments
Demonstrated understanding of US healthcare trends and policy issues and their potential impact upon our company's business opportunities
Ability to learn quickly and to assess a variety of scenarios, strategically and operationally
Demonstrated strategic thinking, problem solving, analytical critical thinking
Excellent leadership and communication skills
Demonstrated success in establishing, developing and maintaining business relationships
Strong collaboration, project management and organizational skills; ability to prioritize activities and manage multiple tasks within deadlines
Preferred
MBA, MPH or other advanced degree
Product launch or launch planning
Consulting/Stakeholder Management experience in cross-functional capacity
Previous experience in HIV
Benefits
Medical
Dental
Vision healthcare and other insurance benefits (for employee and family)
Retirement benefits, including 401(k)
Paid holidays
Vacation
Compassionate and sick days
Company
Merck
Merck is a biopharmaceutical company that offers medicines and vaccines for various diseases.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$5.59MKey Investors
Private Capital AdvisorsGavi, the Vaccine Alliance
2018-11-25Post Ipo Equity· $0.59M
2016-01-21Series Unknown· $5M
1980-12-19IPO
Leadership Team
Betty Larson
Executive Vice President and Chief Human Resources Officer
Dean Li
Executive Vice President and President, Merck Research Laboratories
Recent News
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