Method Recruiting, a 3x Inc. 5000 company · 2 weeks ago
Director of Online Marketing
Method Recruiting is seeking a Director of Online Marketing for a design-led flooring brand known for its beautiful hardwood, engineered, and vinyl products. The role involves owning the company's digital growth engine, managing a significant digital marketing budget, and collaborating with various teams to drive measurable growth and brand consistency across online channels.
Responsibilities
Own and optimize $3M+ in annual digital marketing spend, with a heavy focus on retail media
Lead performance across Home Depot (and expanding into Lowe’s), paid search, SEO, paid social, and emerging platforms
Make smart, data-backed decisions about where to invest across upper vs. lower funnel
Partner closely with retail media teams to maximize performance and push beyond standard recommendations
Define digital strategy for both consumer and commercial audiences
Translate premium product design and aesthetics into strong digital storytelling
Build and report on KPIs, dashboards, and performance insights tied directly to revenue
Serve as the most senior digital marketing voice in the organization, guiding strategy while staying hands-on
Collaborate closely with offline marketing, sales, product, and creative teams
Qualification
Required
8+ years of experience in digital / performance marketing, with senior ownership responsibility
Proven experience managing multi-million-dollar digital budgets and driving measurable ROI
Deep expertise in retail media and e-commerce
Strong command of paid search (Google/Microsoft), SEO, and performance-driven paid media
Highly data-focused, with the ability to clearly explain what's working, what's not, and why
Strategic thinker with a creative and design-oriented mindset
Confident, opinionated, and comfortable operating in an environment with strong existing viewpoints
Preferred
Home Depot experience strongly preferred
Experience in interiors, home décor, furniture, beauty, cosmetics, or other design-led consumer categories is a strong plus
Company
Method Recruiting, a 3x Inc. 5000 company
Method Recruiting is the product of decades of direct experience within the digital marketing industry.