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Stoffel Labs Inc · 1 day ago

Growth + Product Marketing Lead

United States

Full-time

Remote

Mid, Senior Level

3+ years exp

Stoffel Labs Inc is building a privacy runtime framework for Multi-Party Computation (MPC) and is seeking their first marketing hire to transform their technical edge into a growth engine. The role involves creating positioning and messaging, running growth experiments, conducting customer discovery, and defining metrics for success.

Data ManagementFinancial ServicesWeb3

Responsibilities

Turn Stoffel’s story into crisp, testable narratives (home page, docs entry points, pitch, “why now”, competitive framing vs ZK/FHE/TEEs)

Create “explain it without dumbing it down” copy that respects developers and shows the work

Run weekly experiments across landing pages, onboarding flows, lead magnets, community loops, and lightweight product hooks

Build an SEO + “AI search” content engine: tutorial clusters, use-case pages, comparison pages, and case studies

Own the editorial calendar and distribution across X/LinkedIn/Reddit/HN/communities

Interview developers and technical buyers; synthesize pains, triggers, and real language

Maintain persona/segment insights and translate them into campaign angles and onboarding paths

Package releases into simple launch narratives: what shipped, why it matters, how to try it

Support partner announcements and co-marketing (including our honey-badger tone when appropriate)

Define and track the funnel: visits → activates → retains → converts

Build dashboards for acquisition channels, content performance, and activation cohorts

Qualification

Growth marketingProduct marketingTechnical content creationSEO expertiseDevRel experienceCommunity engagementTechnical concept learningVisual design skillsWriting skills